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~isPartOf:"International journal of business information systems : IJBIS"
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Beziehungsmarketing
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International journal of business information systems : IJBIS
SpringerLink / Bücher
8
Marketing Science
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NBER working paper series
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Effektives Customer Relationship Management : Instrumente - Einführungskonzepte - Organisation
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Harvard business review : HBR
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Journal of economics & management strategy : JEMS
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Harvard-Business-Manager : das Wissen der Besten
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Arbeitspapiere des Instituts für Genossenschaftswesen der Westfälischen Wilhelms-Universität Münster
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E-marketing ; Vol. 1
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Electronic markets : the international journal on networked business
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of business ethics : JOBE
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Journal of competition law & economics
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Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
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Journal of management information systems : JMIS
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Management science in hospitality and tourism : theory, practice, and applications
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Publikation der Swiss Banking School, Zürich
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Quantitative Marketing and Economics
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An integrative framework for customer relationship management : towards a systems view
Nour, Mohamed A.
- In:
International journal of business information systems : …
9
(
2012
)
1
,
pp. 26-50
Persistent link: https://www.econbiz.de/10009487404
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2
Retail managers' perpectives on the effectiveness of corporate e-personalisation initatives
Smith, Alan D.
- In:
International journal of business information systems : …
8
(
2011
)
3
,
pp. 211-246
Persistent link: https://www.econbiz.de/10009312592
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