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person:"Laesser, Christian"
~person:"Chen, Chun-Chu"
~subject:"Market segmentation"
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Laesser, Christian
Chen, Chun-Chu
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4
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Journal of vacation marketing : an international journal
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Tourism analysis : an interdisciplinary tourism & hospitality journal
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Tourism review : the official journal of the AIEST
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ECONIS (ZBW)
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Segmenting Taiwanese tourists to China by ethnic identity and generation
Chen, Chun-Chu
;
Wang, Yao-Chin
;
Lin, Yueh-hsiu
;
Jiang, …
- In:
Journal of vacation marketing : an international journal
20
(
2014
)
2
,
pp. 181-191
Persistent link: https://www.econbiz.de/10010359536
Saved in:
2
Segmenting outbound tourists based on their activities : toward experiential consumption spheres in tourism services?
Finsterwalder, Jörg
;
Laesser, Christian
- In:
Tourism review : the official journal of the AIEST
68
(
2013
)
3
,
pp. 21-43
Persistent link: https://www.econbiz.de/10010197668
Saved in:
3
Tell me who you think you are and I tell you how you travel : exploring the viability of market segmentation by means of travelers' stated personality ; insights from a mature mark...
Laesser, Christian
;
Zehrer, Anita
- In:
Tourism analysis : an interdisciplinary tourism & …
17
(
2012
)
3
,
pp. 285-298
Persistent link: https://www.econbiz.de/10009622512
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