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subject:"Marketingmanagement"
~isPartOf:"Asia Pacific journal of marketing and logistics"
~subject:"Konsumentenverhalten"
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Marketingmanagement
Konsumentenverhalten
Einzelhandel
28
Retail trade
28
Consumer behaviour
17
Beziehungsmarketing
5
Brand management
5
Distribution channel
5
India
5
Indien
5
Markenführung
5
Online retailing
5
Online-Handel
5
Relationship marketing
5
Vertriebsweg
5
China
4
Brand image
3
Markenimage
3
Marketing management
3
Taiwan
3
Australia
2
Australien
2
Consumer experience management
2
Customer experience
2
Fashion
2
KMU
2
Ladengestaltung
2
Mode
2
Preismanagement
2
Pricing strategy
2
Retail
2
Retail management
2
SME
2
Sales promotion
2
Satisfaction
2
Store design
2
Verkaufsförderung
2
AI-powered technologies
1
Advertising
1
Advertising effects
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Achtani, Dhiren
1
Arora, Sourabh
1
Castro-Lopez, Adrian
1
Chang, En Chi
1
Chang, Tsung-Sheng
1
Chen, Tser-yieth
1
Chen, Wei-Chen
1
Chokkannan, Pradeepkumar
1
Das, Gopal
1
Datta, Biplab
1
Deng, Ssu
1
Dhir, Sanjay
1
El Abed, Mehdi
1
Fam, Kim Shyan
1
Fiore, Ann Marie
1
Fu, Yelin
1
Goswami, Paromita
1
Goyal, Tanu M.
1
Guin, Kalyan Kumar
1
Hatton-Jones, Siobhan
1
Józsa, László
1
Khare, Arpita
1
Khattar, Manish
1
Kumagai, Ken
1
Lai, Kin Keung
1
Li, Yongqiang
1
Liang, Liang
1
Mantrala, Murali K.
1
Merrilees, Bill
1
Mishra, Mridula S.
1
Mukherjee, Arpita
1
Nagasawa, Shin'ya
1
Pascoe, Michael
1
Pattusamy, Murugan
1
Paul, Justin
1
Rani, Leela
1
Richard, James E.
1
Sahney, Sangeeta
1
Saripalli, Bhavani Shankar
1
Satija, Divya
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Asia Pacific journal of marketing and logistics
Journal of retailing and consumer services
474
Journal of retailing
134
International journal of retail & distribution management
124
Journal of business research : JBR
121
The international review of retail, distribution and consumer research
101
International journal of retail and distribution management
67
International journal of electronic marketing and retailing : IJEMR
33
European journal of operational research : EJOR
32
Psychology & marketing
31
Management science : journal of the Institute for Operations Research and the Management Sciences
29
European journal of marketing : EJM
28
Journal of the Academy of Marketing Science
22
Marketing intelligence & planning
22
Journal of marketing
21
The journal of services marketing
21
International journal of consumer studies
20
European retail research
19
International journal of production economics
19
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
19
SpringerLink / Bücher
19
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
18
The journal of consumer marketing
18
Marketing : ZFP ; journal of research and management
17
International journal of Indian culture and business management
16
International journal of production research
15
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
15
Journal of strategic marketing
15
Production and operations management : an international journal of the Production and Operations Management Society
15
Journal of fashion marketing and management
14
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
14
Cogent business & management
13
Technological forecasting & social change : an international journal
13
The service industries journal
13
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
12
Journal of marketing management : JMM ; journal of the Academy of Marketing
12
Manufacturing & service operations management : M & SOM
12
The journal of product & brand management
12
Australasian marketing journal
11
Inventi impact: retailing & consumer services
11
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ECONIS (ZBW)
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1
The impact of AI-powered technologies on aesthetic, cognitive and affective experience dimensions : a connected store experiment
El Abed, Mehdi
;
Castro-Lopez, Adrian
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
3
,
pp. 715-735
Persistent link: https://www.econbiz.de/10014486773
Saved in:
2
The fashion retailer's opportunity : effect of deal-seeking behavior on mobile shopping intention of showroomers
Chokkannan, Pradeepkumar
;
Saripalli, Bhavani Shankar
; …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
5
,
pp. 1187-1205
Persistent link: https://www.econbiz.de/10014285987
Saved in:
3
Effect of channel integration quality on consumer responses within omni-channel retailing
Chen, Tser-yieth
;
Yeh, Tsai-lien
;
Wu, Hsueh Ling
;
Deng, Ssu
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
1
,
pp. 149-173
Persistent link: https://www.econbiz.de/10013553040
Saved in:
4
Deciphering the impact of responsiveness on customer satisfaction, cross-buying behaviour, revisit intention and referral behaviour
Sharma, Deepika
;
Paul, Justin
;
Dhir, Sanjay
;
Taggar, Rashi
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
10
,
pp. 2052-2072
Persistent link: https://www.econbiz.de/10013552967
Saved in:
5
Hedonic shopping experience, subjective well-being and brand luxury : a comparative discussion of physical stores and e-retailers
Kumagai, Ken
;
Nagasawa, Shin'ya
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
9
,
pp. 1809-1826
Persistent link: https://www.econbiz.de/10013391134
Saved in:
6
Factors affecting Taiwanese consumers' responses toward pop-up retail
Chen, Wei-Chen
;
Fiore, Ann Marie
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
2
,
pp. 370-392
Persistent link: https://www.econbiz.de/10011636604
Saved in:
7
Using best-worse scaling to reveal perceived relative importance of website attributes
Pascoe, Michael
;
Wright, Owen
;
Winzar, Hume
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
2
,
pp. 393-408
Persistent link: https://www.econbiz.de/10011636616
Saved in:
8
Understanding consumer's showrooming behaviour : extending the theory of planned behaviour
Arora, Sourabh
;
Singha, Kunal
;
Sahney, Sangeeta
- In:
Asia Pacific journal of marketing and logistics
29
(
2017
)
2
,
pp. 409-431
Persistent link: https://www.econbiz.de/10011636621
Saved in:
9
Gender differences in Taiwan's hypermarkets : Investigating shopping times and product categories
Chang, Tsung-Sheng
;
Yeh, Hsiaoping
- In:
Asia Pacific journal of marketing and logistics
28
(
2016
)
4
,
pp. 650-662
Persistent link: https://www.econbiz.de/10011622696
Saved in:
10
Case analysis of the do-it-yourself industry
Hatton-Jones, Siobhan
;
Teah, Min
- In:
Asia Pacific journal of marketing and logistics
27
(
2015
)
5
,
pp. 826-838
Persistent link: https://www.econbiz.de/10011478855
Saved in:
11
Influence of price perception and shopping motives on Indian consumer' attitude towards retailer promotions in malls
Khare, Arpita
;
Achtani, Dhiren
;
Khattar, Manish
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
2
,
pp. 272-295
Persistent link: https://www.econbiz.de/10010349412
Saved in:
12
Influences of the spokes-character on brand equity antecedents
Chang, En Chi
- In:
Asia Pacific journal of marketing and logistics
26
(
2014
)
3
,
pp. 494-515
Persistent link: https://www.econbiz.de/10010384978
Saved in:
13
Bricks or clicks : the impact of manufacturer's encroachment on both manufacturer-owned and traditional retail channels
Fu, Yelin
;
Lai, Kin Keung
;
Liang, Liang
- In:
Asia Pacific journal of marketing and logistics
25
(
2013
)
4
,
pp. 695-714
Persistent link: https://www.econbiz.de/10010127926
Saved in:
14
Are Indian consumers brand conscious? : insights for global retailers
Mukherjee, Arpita
;
Satija, Divya
;
Goyal, Tanu M.
; …
- In:
Asia Pacific journal of marketing and logistics
24
(
2012
)
3
,
pp. 482-499
Persistent link: https://www.econbiz.de/10009577066
Saved in:
15
Impact of retailer personality on consumer-based retailer equity : an empirical study of retail brands
Das, Gopal
;
Datta, Biplab
;
Guin, Kalyan Kumar
- In:
Asia Pacific journal of marketing and logistics
24
(
2012
)
4
,
pp. 619-639
Persistent link: https://www.econbiz.de/10009659851
Saved in:
16
In-store marketing : a strategic perspective
Fam, Kim Shyan
;
Merrilees, Bill
;
Richard, James E.
; …
- In:
Asia Pacific journal of marketing and logistics
23
(
2011
)
2
,
pp. 165-176
Persistent link: https://www.econbiz.de/10009153421
Saved in:
17
Would Indian consumers move from kirana stores to organized retailers when shopping for groceries?
Goswami, Paromita
;
Mishra, Mridula S.
- In:
Asia Pacific journal of marketing and logistics
21
(
2009
)
1
,
pp. 127-143
Persistent link: https://www.econbiz.de/10003821159
Saved in:
18
Understanding consumer's attitude towards retail store in stockout situations
Rani, Leela
;
Velayudhan, Sanal Kumar
- In:
Asia Pacific journal of marketing and logistics
20
(
2008
)
3
,
pp. 259-275
Persistent link: https://www.econbiz.de/10003764052
Saved in:
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