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~subject:"Markenführung"
~subject:"Beziehungsmarketing"
~isPartOf:"Journal of service research : JSR"
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Search: subject_exact:"Dienstleistungsmarketing"
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Markenführung
Beziehungsmarketing
Dienstleistungsmarketing
20
Services marketing
20
Relationship marketing
11
Customer satisfaction
9
Kundenzufriedenheit
9
Consumer behaviour
7
Dienstleistungsqualität
7
Konsumentenverhalten
7
Service quality
7
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5
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service marketing
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Berry, Leonard L.
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Bolton, Ruth N.
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1
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1
Eggert, Andreas
1
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1
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1
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1
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1
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1
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Journal of service research : JSR
The journal of services marketing
25
Dienstleistungsmarken : Forum Dienstleistungsmanagement
14
Journal of retailing and consumer services
11
Services marketing quarterly
10
European journal of marketing : EJM
8
Journal of service management
8
Industrial marketing management : the international journal for industrial and high-tech firms
7
Kundenbeziehungen im Dienstleistungsbereich
7
Gabler Edition Wissenschaft / Focus Dienstleistungsmarketing
6
Journal of business research : JBR
6
Journal of the Academy of Marketing Science
6
SpringerLink / Bücher
6
Basler Schriften zum Marketing
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
International journal of contemporary hospitality management
4
Journal of strategic marketing
4
Managing consumer services : factory or theater?
4
The international journal of bank marketing : IJBM
4
The journal of brand management : an international journal
4
European journal of marketing
3
Handbuch Hospitality Management : Managementkonzepte, Wettbewerbskontext, Unternehmenspraxis
3
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
3
Journal of travel and tourism marketing
3
Management im Gesundheitswesen : das Lehrbuch für Studium und Praxis
3
Marketing theory
3
South Asian journal of management : SAJM
3
Springer eBook Collection / Business and Economics
3
The journal of business & industrial marketing
3
The service industries journal
3
Tourism management : research, policies, practice
3
Advances in services marketing
2
Aktuelle Entwicklungen im Dienstleistungsmarketing
2
Beiträge zum Controlling
2
Corporate brand and corporate reputation
2
Dienstleistungsmanagement : Jahrbuch
2
Dienstleistungsqualität : Konzepte - Methoden - Erfahrungen
2
Edward Elgar E-Book Archive
2
Elgar original reference
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Erfolgsfaktoren der Markenführung : Know-how aus Forschung und Management
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ECONIS (ZBW)
11
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1
A customer scorned : effects of employee reprimands in frontline service encounters
Pugh, Harrison B.
;
Brady, Michael K.
;
Hopkins, Lucas M.
- In:
Journal of service research : JSR
21
(
2018
)
2
,
pp. 219-234
Persistent link: https://www.econbiz.de/10011855801
Saved in:
2
The complex role of complexity : how service providers can mitigate negative effects of perceived service complexity when selling professional services
Mikolon, Sven
;
Kolberg, Anika
;
Haumann, Till
;
Wieseke, Jan
- In:
Journal of service research : JSR
18
(
2015
)
4
,
pp. 513-528
Persistent link: https://www.econbiz.de/10011392292
Saved in:
3
Motivating customers to adhere to expert advice in professional services : a medical service context
Seiders, Kathleen
;
Flynn, Andrea Godfrey
;
Berry, Leonard L.
- In:
Journal of service research : JSR
18
(
2015
)
1
,
pp. 39-58
Persistent link: https://www.econbiz.de/10010483440
Saved in:
4
Service systems : a broadened framework and research agenda on value propositions, engagement, and service experience
Chandler, Jennifer D.
;
Lusch, Robert F.
- In:
Journal of service research : JSR
18
(
2015
)
1
,
pp. 6-22
Persistent link: https://www.econbiz.de/10010483444
Saved in:
5
Perceived fairness of differential customer treatment : consumers' understanding of distributive justice really matters
Mayser, Sabine
;
Wangenheim, Florian von
- In:
Journal of service research : JSR
16
(
2013
)
1
,
pp. 99-113
Persistent link: https://www.econbiz.de/10009751081
Saved in:
6
IT-related service : a multidisciplinary perspective
Huang, Ming-hui
;
Rust, Roland T.
- In:
Journal of service research : JSR
16
(
2013
)
3
,
pp. 251-258
Persistent link: https://www.econbiz.de/10009782150
Saved in:
7
Walk your talk : an experimental investigation of the relationship between word of mouth and communicators' loyalty
Garnefeld, Ina
;
Helm, Sabrina
;
Eggert, Andreas
- In:
Journal of service research : JSR
14
(
2011
)
1
,
pp. 93-107
Persistent link: https://www.econbiz.de/10008826884
Saved in:
8
Why attachment security matters : how customers' attachment styles influence their relationships with service firms and service employees
Mende, Martin
;
Bolton, Ruth N.
- In:
Journal of service research : JSR
14
(
2011
)
3
,
pp. 285-301
Persistent link: https://www.econbiz.de/10009383342
Saved in:
9
Customer engagement behavior: theoretical foundations and research directions
Doorn, Jenny van
;
Lemon, Katherine N.
;
Mittal, Vikas
; …
- In:
Journal of service research : JSR
13
(
2010
)
3
,
pp. 253-266
Persistent link: https://www.econbiz.de/10008652135
Saved in:
10
How to make switching costly : the role of marketing and relationship characteristics
Polo-Redondo, Yolanda
;
Sesé, F. Javier
- In:
Journal of service research : JSR
12
(
2009/10
)
2
,
pp. 119-137
Persistent link: https://www.econbiz.de/10003901004
Saved in:
11
Service loyalty : an integrative model and examination across service contexts
Han, Xiaoyun
;
Kwortnik, Robert J.
;
Wang, Chunxiao
- In:
Journal of service research : JSR
11
(
2008/09
)
1
,
pp. 22-42
Persistent link: https://www.econbiz.de/10003750008
Saved in:
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