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~person:"Dabija, Dan Cristian"
~person:"Gupta, Anoop Kumar"
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Search: subject_exact:"Handelsbetriebsform"
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Betriebsform
4
Consumer behaviour
4
Einzelhandel
4
Konsumentenverhalten
4
Retail format
4
Retail trade
4
Brand image
2
Brand management
2
India
2
Indien
2
Markenführung
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Markenimage
2
perceived risk
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retail format choice
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Comparison
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Deutschland
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Format Transfer
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Format transfer
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Germany
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Indian culture
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International Retailing
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International retailing
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Intra- and Inter-format Competition
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Local Positioning
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Online retailing
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Online-Handel
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PBC
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RAM
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Retail Brand Equity
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Retail brand equity
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Risikopräferenz
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Risk attitude
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Romania
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Rumänien
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Store attributes
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attitude
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collectivism
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conceptual framework
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Dabija, Dan Cristian
Gupta, Anoop Kumar
Zentes, Joachim
7
Purper, Guido
6
Swoboda, Bernhard
6
Ahlert, Dieter
5
Heinemann, Gerrit
5
Olbrich, Rainer
5
Andreae, Bernd
4
Müller-Hagedorn, Lothar
4
Albers, Sönke
3
Arnold, Brit
3
Basu, Rituparna
3
Baum, Chad M.
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Carpenter, Jason M.
3
Dach, Christian
3
Elsner, Stefan
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Evanschitzky, Heiner
3
Gittenberger, Ernst
3
Große-Bölting, Kristin
3
Kastner, Olga Louisa
3
Kulke, Elmar
3
Nassua, Thomas
3
Schmalen, Helmut
3
Woratschek, Herbert
3
Amine, Abdelmajid
2
Berg, Bettina
2
Blut, Markus
2
Brosdahl, Deborah J. C.
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Burkhardt, Achim
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Böhler, Joachim
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Deutsch, Paul
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Diehl, Sandra
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Guin, Kalyan K.
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Hatzfeld, Ulrich
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Henschel, Sven
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Jungbluth, Michael
2
Kielyte, Julda
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International journal of Indian culture and business management
1
International marketing review
1
Journal of international consumer marketing
1
Marketing : ZFP ; journal of research and management
1
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ECONIS (ZBW)
4
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A model of retail format choice for a reasoned purchase : conceptualising role of perceived risk, norms, and behaviour control in Indian culture
Gupta, Anoop Kumar
;
Shukla, A. V.
- In:
International journal of Indian culture and business …
18
(
2019
)
4
,
pp. 495-517
Persistent link: https://www.econbiz.de/10012110544
Saved in:
2
Online retail format choice behavior of Indian customers for reasoned purchase : a cultural perspective
Gupta, Anoop Kumar
;
Shukla, A. V.
- In:
Journal of international consumer marketing
31
(
2019
)
5
,
pp. 469-491
Persistent link: https://www.econbiz.de/10012200794
Saved in:
3
An inter- and intra-format perspective on transfer and perception of retail formats
Swoboda, Bernhard
;
Morbe, Lukas
;
Dabija, Dan Cristian
- In:
Marketing : ZFP ; journal of research and management
39
(
2017
)
4
,
pp. 24-36
Persistent link: https://www.econbiz.de/10011780909
Saved in:
4
International transfer and perception of retail formats : a comparison study in Germany and Romania
Swoboda, Bernhard
;
Weimann, Bettina
;
Dabija, Dan Cristian
- In:
International marketing review
31
(
2014
)
2
,
pp. 155-180
Persistent link: https://www.econbiz.de/10010345199
Saved in:
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