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~subject:"Brand management"
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Knowledge and process management : the journal of corporate transformation ; the official journal of the Institute of Business Process Re-engineering
3
The journal of brand management : an international journal
2
Advances in developing human resources : ADHR
1
Advancing insights on brand management
1
Analyzing the impacts of Industry 4.0 in modern business environments
1
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1
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1
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1
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1
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1
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1
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1
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1
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1
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1
Knowledge management research & practice : KMRP ; an official journal of the OR Society
1
Konzepte, Erkenntnisse und Perspektiven zur Marke im Kulturbereich
1
Marketing communication : new approaches, technologies, and styles
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1
Knowledge management maturity assessment frameworks : a proposed holistic approach
Bougoulia, Eirini
;
Glykas, Michail
- In:
Knowledge and process management : the journal of …
30
(
2023
)
4
,
pp. 355-386
Persistent link: https://www.econbiz.de/10014440963
Saved in:
2
A contemporary approach to holistic brand communication
Leimert, Hannah
;
Scharfenberger, Philipp
;
Tomczak, Torsten
- In:
Marketing review St. Gallen : Marketingfachzeitschrift …
38
(
2021
)
2
,
pp. 10-18
Persistent link: https://www.econbiz.de/10012503780
Saved in:
3
Biomorphic visual identity of a brand and its effects : a holistic perspective
Vinitha, V.U.
;
Kumar, Deepak S.
;
Purani, Keyoor
- In:
The journal of brand management : an international journal
28
(
2021
)
3
,
pp. 272-290
Persistent link: https://www.econbiz.de/10012550275
Saved in:
4
The holistic vision of brand management
Popoli, Paolo
- In:
Advancing insights on brand management
,
(pp. 2-20)
.
2017
Persistent link: https://www.econbiz.de/10011854962
Saved in:
5
Holistic knowledge management : adherence analysis of the Castillo and Cazarini model
Corrêa, Fábio
;
Carvalho, Dárlinton Barbosa Feres
- In:
Knowledge management research & practice : KMRP ; an …
18
(
2020
)
4
,
pp. 439-449
Persistent link: https://www.econbiz.de/10012385159
Saved in:
6
Industry 4.0 from the systems engineering perspective alternative holistic framework development
Bureš, Vladimír
- In:
Analyzing the impacts of Industry 4.0 in modern …
,
(pp. 199-223)
.
2018
Persistent link: https://www.econbiz.de/10011854311
Saved in:
7
Building holistic brands : an wxploratory study of Halal cosmetics
Aoun, Isabelle
;
Tournois, Laurent
- In:
Journal of Islamic marketing : JIMA
6
(
2015
)
1
,
pp. 109-132
Persistent link: https://www.econbiz.de/10010504569
Saved in:
8
A holistic view on learning in project-based organizations
Chronéer, Diana
;
Backlund, Fredrik
- In:
Project management journal : PMJ
46
(
2015
)
3
,
pp. 61-74
Persistent link: https://www.econbiz.de/10011296668
Saved in:
9
The ShaRInK framework : a holistic perspective on key categories of influences shaping individual perceptions of knowledge sharing
Schauer, Alexander
;
Vasconcelos, Ana Cristina
;
Sen, Barbara
- In:
Journal of knowledge management
19
(
2015
)
4
,
pp. 770-790
Persistent link: https://www.econbiz.de/10011405563
Saved in:
10
Vom Markenaudit zum QuickCheck : holistische Tools zur Evaluation von Marken im Kulturbetrieb
Baumgarth, Carsten
;
Kaluza, Marina
;
Lohrisch, Nicole
-
2014
Persistent link: https://www.econbiz.de/10010478329
Saved in:
11
Holistic implementation of knowledge of the marketing ambassadors
Rakić, Beba
;
Rakić, Mira
- In:
Megatrend revija
11
(
2014
)
4
,
pp. 197-217
Persistent link: https://www.econbiz.de/10010487176
Saved in:
12
Organic integration : the natural process underlying communication integration
Smith, Brian G.
- In:
Journal of communication management : an international …
16
(
2012
)
1
,
pp. 4-19
Persistent link: https://www.econbiz.de/10009570951
Saved in:
13
Knwoledge-intensive business process : deriving a sustainable competivive advantage through business process management and knowledge management integration
Marjanovic, Olivera
;
Freeze, Ronald
- In:
Knowledge and process management : the journal of …
19
(
2012
)
4
,
pp. 180-188
Persistent link: https://www.econbiz.de/10009690148
Saved in:
14
Drivers, impediments and manifestations of brand orientation : an international museum study
Evans, Jody
;
Bridson, Kerrie
;
Rentschler, Ruth
- In:
European journal of marketing : EJM
46
(
2012
)
11/12
,
pp. 1457-1475
Persistent link: https://www.econbiz.de/10009707880
Saved in:
15
Global "knowledge management" in humanist perspective
Pawlak, Piotr
- In:
Ethical issues and social dilemmas in knowledge …
,
(pp. 45-62)
.
2011
Persistent link: https://www.econbiz.de/10008938644
Saved in:
16
The underlying dimensions of brand orientation and its impact on financial performance
Gromark, Johan
;
Melin, Frans
- In:
The journal of brand management : an international journal
18
(
2010/11
)
6
,
pp. 394-410
Persistent link: https://www.econbiz.de/10009127893
Saved in:
17
Holistic views of knowledge management models
Yang, Baiyin
;
Zheng, Wei
;
Viere, Chris
- In:
Advances in developing human resources : ADHR
11
(
2009
)
3
,
pp. 273-289
Persistent link: https://www.econbiz.de/10003884948
Saved in:
18
Engaging embedded information : toward a holistic theory of knowledge transfer in organizations
Thompson, Michael P.
;
Jensen, Robert J.
;
DeTienne, …
- In:
Competitiveness review : an international business …
19
(
2009
)
4
,
pp. 323-341
Persistent link: https://www.econbiz.de/10003928535
Saved in:
19
Customer experience creation : determinants, dynamics and management strategies
Verhoef, Peter C.
;
Lemon, Katherine N.
;
Parasuraman, A.
; …
- In:
Journal of retailing
85
(
2009
)
1
,
pp. 31-41
Persistent link: https://www.econbiz.de/10003834491
Saved in:
20
The organizational knowledge iceberg: an empirical investigation
Haider, Sajjad
- In:
Knowledge and process management : the journal of …
16
(
2009
)
2
,
pp. 74-84
Persistent link: https://www.econbiz.de/10003863075
Saved in:
21
Das lernende Unternehmen
Garvin, David A.
;
Edmondson, Amy C.
;
Gino, Francesca
- In:
Harvard-Business-Manager : das Wissen der Besten
30
(
2008
)
11
,
pp. 76-88
Persistent link: https://www.econbiz.de/10003770242
Saved in:
22
Enhancing performance through knowledge management : holistic framework
Massey, Anne P.
;
Ramesh, V.
;
Montoya-Weiss, Mitzi M.
- In:
Knowledge management and business strategies : …
,
(pp. 296-313)
.
2008
Persistent link: https://www.econbiz.de/10003603227
Saved in:
23
Is yours a learning organization?
Garvin, David A.
;
Edmondson, Amy C.
;
Gino, Francesca
- In:
Harvard business review : HBR
86
(
2008
)
3
,
pp. 109-116
Persistent link: https://www.econbiz.de/10003649310
Saved in:
24
Exploiting value chain process concepts in research organisations
Bandarian, Reza
- In:
International journal of value chain management : IJVCM
2
(
2008
)
3
,
pp. 400-416
Persistent link: https://www.econbiz.de/10003761471
Saved in:
25
Holistic approaches in KM critical review & measures for broader adoption of KM in practice
Wildner, Stephan
;
Lehner, Franz
;
Lehmann, Hans
- In:
Knowledge management : innovation, technology and …
,
(pp. 265-277)
.
2007
Persistent link: https://www.econbiz.de/10003713703
Saved in:
26
Crossing epistemological boundaries : managerial and entrepreneurial approaches to knowledge management
Boisot, Max
;
MacMillan, Ian C.
- In:
Explorations in information space : knowledge, agents, …
,
(pp. 15-76)
.
2007
Persistent link: https://www.econbiz.de/10003605738
Saved in:
27
New trends in the promotion of companies and brands to stakeholders: a holistic approach
Lévy, Maurice
;
O'Donoghue, Dan
- In:
Marketing communication : new approaches, technologies, …
,
(pp. 11-22)
.
2005
Persistent link: https://www.econbiz.de/10003247625
Saved in:
28
Knowledge management: the holistic approach of Arthur D. Little,Inc.
Heisig, Peter
;
Spellerberg, Frank
;
Spallek, Patricia
- In:
Knowledge management : concepts and best practices
,
(pp. 251-261)
.
2003
Persistent link: https://www.econbiz.de/10001765285
Saved in:
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