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~person:"Katz, Michael L."
~person:"Yoon, Kanghyun"
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Search: subject_exact:"Hygienepapier"
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Katz, Michael L.
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Capturing consumer heterogeneity in loyalty evolution patterns
Yoon, Kanghyun
;
Tran, Thanh V.
- In:
Management research review
34
(
2011
)
6
,
pp. 649-662
Persistent link: https://www.econbiz.de/10009247597
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2
A simple test for distinguishing between internal reference price theories
Erdem, Tülin
;
Katz, Michael L.
;
Sun, Baohong
- In:
Quantitative marketing and economics : QME
8
(
2010
)
3
,
pp. 303-332
Persistent link: https://www.econbiz.de/10008652536
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