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subject:"Internationale Wirtschaftsbeziehungen"
~subject:"Globalization"
~subject:"Consumer behaviour"
~person:"Sondhi, Neena"
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Internationale Wirtschaftsbeziehungen
Globalization
Consumer behaviour
India
13
Indien
13
Konsumentenverhalten
10
Indian consumers
5
Brand management
3
Markenführung
3
emerging markets
3
Beziehungsmarketing
2
Brand image
2
Cluster analysis
2
Clusteranalyse
2
Emerging economies
2
Markenimage
2
Online retailing
2
Online-Handel
2
Relationship marketing
2
Schwellenländer
2
chocolate consumption
2
cluster analysis
2
logit regression
2
Aktienmarkt
1
Anlageverhalten
1
BPO professionals
1
Behavioural finance
1
Children
1
China
1
Chocolate consumption
1
Confirmatory factor analysis
1
Economic culture
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Economic development
1
Eltern
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Emotion
1
Entwicklung
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Ethnologie
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Ethnology
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Factor analysis
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Faktorenanalyse
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English
11
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Sondhi, Neena
Khare, Arpita
58
De, Prabir
34
Chawla, Deepak
21
Kumar, Vikas
20
Sinate, David
20
Olarreaga, Marcelo
17
Taneja, Nisha
15
Nag, Biswajit
14
Whalley, John
14
Bhattacharyay, Biswanath
13
Jain, Varsha
13
Mukherji, Indra Nath
13
Ahmed, Shahid
12
Debroy, Bibek
12
Parayitam, Satyanarayana
12
Paul, Justin
12
Roy, Subhadip
12
Willmann, Gerald
12
Asher, Mukul G.
11
Nathan, Dev
11
Facchini, Giovanni
10
Fanai, Vanlalruata
10
Iqbal, Badar Alam
10
Joy, Sara
10
Kumar, Nagesh
10
Mehta, Rajesh
10
Mishra, Sita
10
Palit, Amitendu
10
Singh, Ramendra
10
Tiwari, Rajnish
10
Bhattacharya, Swapan K.
9
Mukherjee, Arpita
9
Prashar, Sanjeev
9
Raihan, Selim
9
Silva, Peri
9
Srinivasan, Thirukodikaval N.
9
Aithal, P. S.
8
Banga, Karishma
8
Batra, G. S.
8
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Global business review
2
International journal of Indian culture and business management
2
International journal of Indian culture and business management : IJICBM
2
International journal of business innovation and research
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of logistics economics and globalisation
1
Journal of Indian business research
1
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ECONIS (ZBW)
11
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1
Understanding brand pride in urban Indian consumers : implications for theory and practice
Nandy, Subarna
;
Sondhi, Neena
- In:
International journal of Indian culture and business …
27
(
2022
)
2
,
pp. 139-171
Persistent link: https://www.econbiz.de/10014315077
Saved in:
2
Comparative development of India & China : economic, technological, sectoral and socio-cultural insights
Sondhi, Neena
(
ed.
);
Panigrahi, Ramakrushna
(
ed.
); …
-
2021
Persistent link: https://www.econbiz.de/10012392519
Saved in:
3
Positioning implications for chocolate brands : an attribute-based approach
Sondhi, Neena
;
Chawla, Deepak
- In:
Global business review
22
(
2021
)
1
,
pp. 184-196
Persistent link: https://www.econbiz.de/10012483251
Saved in:
4
Materialistic consumption amongst young Indians : an ethnographic approach
Sondhi, Neena
;
Chawla, Deepak
- In:
International journal of Indian culture and business …
21
(
2020
)
4
,
pp. 507-532
Persistent link: https://www.econbiz.de/10012511040
Saved in:
5
Customer engagement in the Indian retail banking sector : an exploratory study
Sondhi, Neena
;
Sharma, Baldev R.
;
Kalla, Supriya M.
- In:
International journal of business innovation and research
12
(
2017
)
1
,
pp. 41-61
Persistent link: https://www.econbiz.de/10011712400
Saved in:
6
Local versus global brand preferences amongst urban Indian chocolate consumers : an empirical study
Chawla, Deepak
;
Sondhi, Neena
- In:
International journal of Indian culture and business …
12
(
2016
)
4
,
pp. 508-533
Persistent link: https://www.econbiz.de/10011664736
Saved in:
7
Attitude and consumption patterns of the Indian chocolate consumer : an exploratory study
Chawla, Deepak
;
Sondhi, Neena
- In:
Global business review
17
(
2016
)
6
,
pp. 1412-1426
Persistent link: https://www.econbiz.de/10011665187
Saved in:
8
Impulse buying tendencies among Indian consumers : scale development and validation
Mittal, Sheetal
;
Chawla, Deepak
;
Sondhi, Neena
- In:
Journal of Indian business research
8
(
2016
)
3
,
pp. 205-226
Persistent link: https://www.econbiz.de/10011718865
Saved in:
9
Empirical analysis of online purchase of kid's products by urban Indian parents
Sondhi, Neena
- In:
International journal of electronic marketing and …
6
(
2015
)
3
,
pp. 214-238
Persistent link: https://www.econbiz.de/10011523764
Saved in:
10
Impulse buying behaviour : an emerging market perspective
Mittal, Sheetal
;
Sondhi, Neena
;
Chawla, Deepak
- In:
International journal of Indian culture and business …
11
(
2015
)
1
,
pp. 1-22
Persistent link: https://www.econbiz.de/10011588287
Saved in:
11
Segmenting the urban Indian online buyer : an exploratory study
Sondhi, Neena
- In:
International journal of logistics economics and …
6
(
2014/2017
)
2
,
pp. 145-160
Persistent link: https://www.econbiz.de/10011472329
Saved in:
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