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isPartOf:"Schriftenreihe Schwerpunkt Marketing"
~isPartOf:"Journal of marketing communications"
~subject:"Social web"
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Communication
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9
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8
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Ju, Ilyoung
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Schriftenreihe Schwerpunkt Marketing
Journal of marketing communications
Journal of communication management : an international journal
15
Corporate communications : an international journal
14
Journal of business research : JBR
12
Research
11
SpringerLink / Bücher
10
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
9
Journal of advertising research
8
International journal of internet marketing and advertising : IJIMA
7
International journal of business communication : IJBC ; a publication of the Association of Business Communication
6
International journal of networking and virtual organisations : IJNVO
5
PR-Praxis
5
Springer eBook Collection
5
Business horizons
4
Corporate reputation review : an international journal
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
International journal of contemporary hospitality management
4
Management information systems : mis quarterly
4
Arbeitspapiere des Instituts für Genossenschaftswesen der Westfälischen Wilhelms-Universität Münster
3
Europäische Kulturen in der Wirtschaftskommunikation
3
Information systems research : ISR
3
International journal of business communication : IJBC : a publication of the Association for Business Communication
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
International journal of technology marketing : IJTMkt
3
Journal of business ethics : JOBE
3
Journal of communication management
3
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
3
Journal of information & knowledge management : JIKM
3
Journal of knowledge management
3
Journal of promotion management : innovations in planning and applied research
3
Journal of retailing and consumer services
3
Online-Kommunikation im Social Web : Mythen, Theorien und Praxisbeispiele
3
Organisationskommunikation
3
Psychology & marketing
3
Strategic corporate communication in the digital age
3
The journal of business & industrial marketing
3
Accounting, organizations and society : an international journal devoted to the behavioural, organizational and social aspects of accounting
2
Advances in logistics, operations, and management science (ALOMS) book series
2
Arbeitspapier / Wissenschaftliche Gesellschaft für Marketing und Unternehmensführung
2
Aus Politik und Zeitgeschichte : APuZ
2
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ECONIS (ZBW)
4
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1
Building relationships through dialogic communication: organizations, stakeholders, and computer-mediated communication
Pang, Augustine
;
Shin, Wonsun
;
Lew, Zijian
;
Walther, …
- In:
Journal of marketing communications
24
(
2018
)
1
,
pp. 68-82
Persistent link: https://www.econbiz.de/10011852913
Saved in:
2
Facebook fan page : the effect of perceived socialness in consumer-brand communication
Hammick, Jinhyon Kwon
;
Ju, Ilyoung
- In:
Journal of marketing communications
24
(
2018
)
7
,
pp. 686-702
Persistent link: https://www.econbiz.de/10011927578
Saved in:
3
Industry and agency views of social media : issues implementing dialogic communication
Buchanan-Oliver, Margo
;
Fitzgerald, Emma May
- In:
Journal of marketing communications
22
(
2016
)
4
,
pp. 437-454
Persistent link: https://www.econbiz.de/10011612612
Saved in:
4
Open Brands : Effekte nutzergenerierter Markenbotschaften auf die Markenwahrnehmung
Göbel, Fabian
-
2013
Persistent link: https://www.econbiz.de/10009735582
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