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~person:"Grace, Debra"
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Grace, Debra
Tomczak, Torsten
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Walter, Benjamin von
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European journal of marketing : EJM
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Journal of marketing management : JMM ; journal of the Academy of Marketing
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ECONIS (ZBW)
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The corporate social responsibility (CSR) internal branding model : aligning employees' CSR awareness, knowledge, and experience to deliver positive employee performance outcomes
Carlini, Joan
;
Grace, Debra
- In:
Journal of marketing management : JMM ; journal of the …
37
(
2021
)
7/8
,
pp. 732-760
Persistent link: https://www.econbiz.de/10012584564
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2
Building and measuring employee-based brand equity
King, Ceridwyn
;
Grace, Debra
- In:
European journal of marketing : EJM
44
(
2010
)
7/8
,
pp. 938-971
Persistent link: https://www.econbiz.de/10008650644
Saved in:
3
Internal branding: exploring the employee's perspective
King, Ceridwyn
;
Grace, Debra
- In:
The journal of brand management : an international journal
15
(
2007/08
)
5
,
pp. 358-372
Persistent link: https://www.econbiz.de/10003699478
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