Bahri, Shamshul; Fauzi, Ali; Ahmad, Nur Syazwani - In: Digital business 1 (2020) 1, pp. 1-8
Mobile instant messaging (MIM) applications have an exceptionally large number of users worldwide. Businesses and organizations are attracted to their capabilities, making them the apps of choice for the formation of virtual groups and communities. While this development is plausible, there are...