//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Journal of consumer behaviour : an international research review"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Internet game"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Computerspiel
16
Video game
16
Consumer behaviour
7
Konsumentenverhalten
7
Internet marketing
5
Online-Marketing
5
Advertising effects
3
Children
3
Kinder
3
USA
3
United States
3
Werbewirkung
3
China
2
Internet usage
2
Internetnutzung
2
Market research
2
Marktforschung
2
Motivation
2
Product quality
2
Produktqualität
2
Sales promotion
2
Social Web
2
Social web
2
South Korea
2
Südkorea
2
Verkaufsförderung
2
2013-2018
1
2014-2016
1
Addiction
1
Brand image
1
Consumer attitudes
1
Consumption theory
1
Cross-cultural marketing
1
Customer integration
1
Designation of origin
1
E-Learning
1
E-learning
1
Eating habit
1
Ernährungsverhalten
1
Fast Food
1
more ...
less ...
Online availability
All
Undetermined
11
Type of publication
All
Article
15
Book / Working Paper
1
Type of publication (narrower categories)
All
Article in journal
16
Aufsatz in Zeitschrift
16
Case study
1
Collection of articles of several authors
1
Fallstudie
1
Sammelwerk
1
Language
All
English
16
Author
All
Buchanan-Oliver, Margo
3
Seo, Yuri
3
Choi, Yung Kyun
2
Fam, Kim Shyan
2
Garry, Tony
2
Harwood, Tracy
2
Ponnet, Koen
2
Vanwesenbeeck, Ini
2
Walrave, Michel
2
Agante, Luísa
1
Alpert, Frank
1
Cui, Nan
1
Dias, Mónica
1
Ham, Chang-Dae
1
Hiler, Jacob L.
1
Kim, Kyung Hoon
1
Kim, Sang Jin
1
Kuo, Andrew
1
Liu, Honglei
1
Lowe, Ben
1
Lutz, Richard J.
1
Matthes, Jörg
1
Mestas, Manina
1
Naderer, Brigitte
1
Nelson, Michelle R.
1
Pinto, Diego Costa
1
Prugsamatz, Sunita
1
Reale, Getúlio
1
Rossi, Carlos Alberto Vargas
1
Segabinazzi, Rodrigo
1
Taylor, Charles Raymond
1
Uwins, Mike
1
Wang, Tao
1
Wei, Hua
1
Wu, Na
1
Xu, Lan
1
Yang, Xue
1
Yoon, Gunwoo
1
Yoon, Sukki
1
Zhou, Zongkui
1
more ...
less ...
Published in...
All
Journal of consumer behaviour : an international research review
Journal of business research : JBR
28
Journal of advertising : official publication of the American Academy of Advertising
24
Technological forecasting & social change : an international journal
21
Computer games as educational and management tools : uses and approaches
14
International journal of advertising : the quarterly review of marketing communications
14
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
13
Young consumers : insight and ideas for responsible marketers
13
The business of gamification : a critical analysis
12
Journal of sport management : the official journal of the North American Society of Sport Management
11
Transforming gaming and computer simulation technologies across industries
11
Journal of retailing and consumer services
10
Psychology & marketing
10
Sport marketing quarterly : preferred journal of the Sport Marketing Association
10
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
9
Journal of marketing communications
9
Research policy : policy, management and economic studies of science, technology and innovation
9
Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
8
Spielend die Zukunft gewinnen : Wachstumsmarkt elektronische Spiele
8
Springer eBook Collection
8
Information systems research : ISR
7
International journal of e-business research : an official publication of the Information Resources Management Association
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of management information systems : JMIS
7
Neo-simulation and gaming toward active learning
7
Research
7
SpringerLink / Bücher
7
Creativity and innovation management
6
Journal of advertising research
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
The journal of media economics
6
Application of gaming in new media marketing
5
Discussion papers / CEPR
5
ERIM report series research in management
5
Electronic commerce research
5
European Sport management quarterly : ESMQ
5
International journal of electronic commerce : IJEC
5
International journal of innovation management
5
International journal of sports marketing & sponsorship
5
International journal on media management : JMM
5
more ...
less ...
Source
All
ECONIS (ZBW)
16
Showing
1
-
16
of
16
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Be loyal but not addicted : effect of online game social migration on game loyalty and addiction
Wei, Hua
;
Wu, Na
;
Wang, Tao
;
Zhou, Zongkui
;
Cui, Nan
; …
- In:
Journal of consumer behaviour : an international …
16
(
2017
)
4
,
pp. 343-351
Persistent link: https://www.econbiz.de/10011695117
Saved in:
2
Young adolescents' advertising literacy and purchase intention in social network games : influence of perspective taking and need for cognition
Vanwesenbeeck, Ini
;
Ponnet, Koen
;
Walrave, Michel
- In:
Journal of consumer behaviour : an international …
16
(
2017
)
1
,
pp. 23-33
Persistent link: https://www.econbiz.de/10011685012
Saved in:
3
From Super Mario to Skyrim : a framework for the evolution of video game consumption
Kuo, Andrew
;
Hiler, Jacob L.
;
Lutz, Richard J.
- In:
Journal of consumer behaviour : an international …
16
(
2017
)
2
,
pp. 101-120
Persistent link: https://www.econbiz.de/10011685026
Saved in:
4
Go with the flow : how children's persuasion knowledge is associated with their state of flow and emotions during advergame play
Vanwesenbeeck, Ini
;
Ponnet, Koen
;
Walrave, Michel
- In:
Journal of consumer behaviour : an international …
15
(
2016
)
1
,
pp. 38-47
Persistent link: https://www.econbiz.de/10011485441
Saved in:
5
The interplay of persuasion inference and flow experience in an entertaining food advergame
Ham, Chang-Dae
;
Yoon, Gunwoo
;
Nelson, Michelle R.
- In:
Journal of consumer behaviour : an international …
15
(
2016
)
3
,
pp. 239-250
Persistent link: https://www.econbiz.de/10011508790
Saved in:
6
Do you take credit cards? : the attitudinal and behavioral effects of advergames targeted at children
Naderer, Brigitte
;
Matthes, Jörg
;
Mestas, Manina
- In:
Journal of consumer behaviour : an international …
15
(
2016
)
6
,
pp. 580-588
Persistent link: https://www.econbiz.de/10011580959
Saved in:
7
Advancing research on computer game consumption : a future research agenda
Seo, Yuri
;
Buchanan-Oliver, Margo
;
Fam, Kim Shyan
- In:
Journal of consumer behaviour : an international …
14
(
2015
)
6
,
pp. 353-356
Persistent link: https://www.econbiz.de/10011508868
Saved in:
8
How character presence in advergames affects brand attitude and game performance : a cross-cultural comparison
Choi, Yung Kyun
;
Yoon, Sukki
;
Taylor, Charles Raymond
- In:
Journal of consumer behaviour : an international …
14
(
2015
)
6
,
pp. 357-365
Persistent link: https://www.econbiz.de/10011508871
Saved in:
9
Machinima : extending brand reach
Harwood, Tracy
;
Garry, Tony
;
Uwins, Mike
- In:
Journal of consumer behaviour : an international …
14
(
2015
)
6
,
pp. 378-388
Persistent link: https://www.econbiz.de/10011508879
Saved in:
10
Country of origin and brand image influences on perceptions of online game quality
Kim, Sang Jin
;
Choi, Yung Kyun
;
Kim, Kyung Hoon
;
Liu, …
- In:
Journal of consumer behaviour : an international …
14
(
2015
)
6
,
pp. 389-398
Persistent link: https://www.econbiz.de/10011508886
Saved in:
11
Online identity construction : how gamers redefine their identity in experiential communities
Pinto, Diego Costa
;
Reale, Getúlio
;
Segabinazzi, Rodrigo
; …
- In:
Journal of consumer behaviour : an international …
14
(
2015
)
6
,
pp. 399-409
Persistent link: https://www.econbiz.de/10011508898
Saved in:
12
Special issue: Gaming
Seo, Yuri
(
ed.
);
Buchanan-Oliver, Margo
(
ed.
); …
-
2015
Persistent link: https://www.econbiz.de/10011508906
Saved in:
13
Co-creation and ambiguois ownership within virtual communities : the case of the Machinima community
Harwood, Tracy
;
Garry, Tony
- In:
Journal of consumer behaviour : an international …
13
(
2014
)
2
,
pp. 148-156
Persistent link: https://www.econbiz.de/10010348799
Saved in:
14
Play as co-created narrative in computer game consumption : the hero's journey in Warcraft III
Buchanan-Oliver, Margo
;
Seo, Yuri
- In:
Journal of consumer behaviour : an international …
11
(
2012
)
6
,
pp. 423-431
Persistent link: https://www.econbiz.de/10009690934
Saved in:
15
Can advergames boost children's healthier eating habits? : a comparison between healthy and non-healthy food
Dias, Mónica
;
Agante, Luísa
- In:
Journal of consumer behaviour : an international …
10
(
2011
)
3
,
pp. 152-160
Persistent link: https://www.econbiz.de/10009260923
Saved in:
16
Modelling consumer entertainment software choice : an exploratory examination of key attributes, and differences by gamer segment
Prugsamatz, Sunita
;
Lowe, Ben
;
Alpert, Frank
- In:
Journal of consumer behaviour : an international …
9
(
2010
)
5
,
pp. 381-392
Persistent link: https://www.econbiz.de/10008701452
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->