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isPartOf:"The journal of business & industrial marketing"
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Search: subject_exact:"Key account management"
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Key account management
15
Key-Account-Management
15
Beziehungsmarketing
6
Relationship marketing
6
Lieferantenmanagement
5
Supplier relationship management
5
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4
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The journal of business & industrial marketing
Industrial marketing management : the international journal for industrial and high-tech firms
52
SpringerLink / Bücher
14
Handbook of strategic account management : a comprehensive resource
12
Gabler Edition Wissenschaft
7
The journal of personal selling & sales management : JPSSM
7
Thexis / Fachbericht für Marketing
7
Fixed revenue accounting : a new management accounting framework
6
Schriften zum innovativen Marketing
5
The international journal of bank marketing : IJBM
5
jbm - Journal of Business Market Management
5
Journal of business research : JBR
4
Journal of business-to-business marketing
4
Journal of strategic marketing
4
Arbeitspapier / Universität Erlangen-Nürnberg, Betriebswirtschaftliches Institut, Lehrstuhl für Marketing
3
Berichte zum Generic-Management
3
European journal of marketing : EJM
3
Harvard-Business-Manager : das Wissen der Besten
3
Journal of Business & Industrial Marketing
3
Journal of business market management : JBM
3
Journal of business strategy
3
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
3
Meddelanden från Svenska Handelshögskolan
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Publikation der Swiss Banking School, Zürich
3
Reihe: Versicherungswirtschaft
3
Schriften zu Marketing und Management
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Springer eBook Collection
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Controlling
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Der Verkaufsberater
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EBL-Schweitzer
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European Journal of Marketing
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2
Hamburger Schriften zur Marketingforschung
2
Harvard business review : HBR
2
Hochschulschriften zur Betriebswirtschaftslehre
2
Integriertes Key-Account-Management
2
International journal of business excellence
2
Journal of Business Research
2
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ECONIS (ZBW)
15
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15
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1
The cultural factors in global account management : the case of Indian buyers and German suppliers
Kadam, Nayan
;
Niersbach, Barbara
;
Ivens, Björn Sven
- In:
The journal of business & industrial marketing
38
(
2023
)
2
,
pp. 353-366
Persistent link: https://www.econbiz.de/10013539270
Saved in:
2
Relational key account management : insights from the Middle Eastern context
Badawi, Nada Saleh
;
Battor, Moustafa
;
Badghish, Saeed
- In:
The journal of business & industrial marketing
37
(
2022
)
2
,
pp. 353-365
Persistent link: https://www.econbiz.de/10012798418
Saved in:
3
Strategic account management as a value co-creation selling model in the pharmaceutical industry
Pilon, Francois
;
Hadjielias, Elias
- In:
The journal of business & industrial marketing
32
(
2017
)
2
,
pp. 310-325
Persistent link: https://www.econbiz.de/10011629581
Saved in:
4
The role of senior executives in managing key customers in Arab context
AlHussan, Fawaz Baddar
;
Al-Husan, Faten Baddar
; …
- In:
The journal of business & industrial marketing
32
(
2017
)
6
,
pp. 825-835
Persistent link: https://www.econbiz.de/10011773467
Saved in:
5
Returns on key accounts : do the results justify the expenditures?
Sharma, Arun
;
Evanschitzky, Heiner
- In:
The journal of business & industrial marketing
31
(
2016
)
2
,
pp. 174-182
Persistent link: https://www.econbiz.de/10011486481
Saved in:
6
Top management commitment and involvement and their link to key account management effectiveness
Tzempelikos, Nektarios
- In:
The journal of business & industrial marketing
30
(
2015
)
1
,
pp. 32-44
Persistent link: https://www.econbiz.de/10010526574
Saved in:
7
The impact of organisational context on the failure of key and strategic account management programmes
Wilson, Kevin
;
Woodburn, Diana
- In:
The journal of business & industrial marketing
29
(
2014
)
5
,
pp. 353-363
Persistent link: https://www.econbiz.de/10010393927
Saved in:
8
How to not only survive but thrive during recession : a multi-wave, discovery-oriented study
Nickell, David
;
Rollins, Minna
;
Hellman, Karl
- In:
The journal of business & industrial marketing
28
(
2013
)
5
,
pp. 455-461
Persistent link: https://www.econbiz.de/10009771093
Saved in:
9
How customer knowledge dissemination links to KAM
Salojärvi, Hanna
;
Saarenketo, Sami
;
Puumalainen, Kaisu
- In:
The journal of business & industrial marketing
28
(
2013
)
5
,
pp. 383-395
Persistent link: https://www.econbiz.de/10009771111
Saved in:
10
Where's the strategic intent in key account relationships?
Ryals, Lynette J.
;
Davies, Iain A.
- In:
The journal of business & industrial marketing
28
(
2013
)
2
,
pp. 111-124
Persistent link: https://www.econbiz.de/10009723082
Saved in:
11
Sales coordination and structural complexity : a national-international comparison
Rehme, Jakob
;
Kowalkowski, Christian
;
Nordigården, Daniel
- In:
The journal of business & industrial marketing
28
(
2013
)
6
,
pp. 514-522
Persistent link: https://www.econbiz.de/10009790079
Saved in:
12
Strategic account management programs : alignment of design elements and management practices
Storbacka, Kaj
- In:
The journal of business & industrial marketing
27
(
2012
)
4
,
pp. 259-274
Persistent link: https://www.econbiz.de/10009559263
Saved in:
13
Key account management : the inside selling job
Speakman, James I. F.
;
Ryals, Lynette
- In:
The journal of business & industrial marketing
27
(
2012
)
5
,
pp. 360-369
Persistent link: https://www.econbiz.de/10009665571
Saved in:
14
Systematic sales channel redesign for the US market
Zupancic, Dirk
;
Neckermann, Sonja
;
Schagen, Alexander
- In:
The journal of business & industrial marketing
25
(
2010
)
7
,
pp. 547-555
Persistent link: https://www.econbiz.de/10008749923
Saved in:
15
Strategic account management in an emerging economy
Al-Husan, Faten Baddar
;
Brennan, Ross
- In:
The journal of business & industrial marketing
24
(
2009
)
8
,
pp. 611-620
Persistent link: https://www.econbiz.de/10009525683
Saved in:
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