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person:"Fiedrich, Sabine"
~person:"Ranjan, Jayanthi"
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Search: subject_exact:"Kundenverkehrsanalyse"
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Customer analysis
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Kundenanalyse
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Beziehungsmarketing
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Computer-assisted marketing
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Data Mining
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Fiedrich, Sabine
Ranjan, Jayanthi
Silberer, Günter
15
Steinmann, Sascha
6
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Homburg, Christian
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Hruschka, Harald
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Schröder, Hendrik
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Direct marketing : an international journal
1
Entwicklungen im Wuppertaler Generic-Management-Konzept
1
International journal of electronic customer relationship management : IJECRM
1
International journal of networking and virtual organisations : IJNVO
1
Wissensbasierte Unternehmensorganisation : Inhalte, Instrumente, Szenarien
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ECONIS (ZBW)
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Time to implement data mining in insurance firms for effective CRM and CRM analytics
Bathnagar, Vishal
;
Ranjan, Jayanthi
- In:
International journal of networking and virtual …
9
(
2011
)
1
,
pp. 1-24
Persistent link: https://www.econbiz.de/10009270010
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2
KuWiss : Einsatz einer unternehmensspezifischen Methodik zur kontinuierlichen Messung der Kundenstimme im Baukastensystem
Fiedrich, Sabine
- In:
Entwicklungen im Wuppertaler Generic-Management-Konzept
,
(pp. 19-32)
.
2010
Persistent link: https://www.econbiz.de/10008841913
Saved in:
3
Application of segmentation in customer relationship management : a data mining perspective
Ranjan, Jayanthi
;
Agarwal, Ruchi
- In:
International journal of electronic customer …
3
(
2009
)
4
,
pp. 402-414
Persistent link: https://www.econbiz.de/10003935726
Saved in:
4
Principles for successful aCRM in organizations
Ranjan, Jayanthi
;
Bhatnagar, Vishal
- In:
Direct marketing : an international journal
2
(
2008
)
4
,
pp. 239-247
Persistent link: https://www.econbiz.de/10003934531
Saved in:
5
Die Kundenstimme explizit erfassen - Theorie und Praxis : durchdachte Modifikation als Grundlage einer individuellen All-In-One-Lösung
Fiedrich, Sabine
;
Degenhart, Thomas
- In:
Wissensbasierte Unternehmensorganisation : Inhalte, …
,
(pp. 93-109)
.
2005
Persistent link: https://www.econbiz.de/10002262254
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