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Luxury goods
380
Luxusgüter
380
Consumer behaviour
118
Konsumentenverhalten
118
Brand management
88
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88
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57
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Wiedmann, Klaus-Peter
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6
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Brun, Alessandro
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2
Asmat Nizam Abdul Talib
2
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2
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2
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The Oxford handbook of luxury business
29
Luxus als Distinktionsstrategie : Kommunikation in der internationalen Luxus- und Fashionindustrie
23
Luxury marketing : a challenge for theory and practice
22
Identitätsbasierte Luxusmarkenführung : Grundlagen - Strategien - Controlling
18
New luxury management : creating and managing sustainable value across the organization
15
Developing successful global strategies for marketing luxury brands
13
Global marketing strategies for the promotion of luxury goods
12
Global luxury : organizational change and emerging markets since the 1970s
11
Sustainable Luxury : An International Perspective
11
Sustainable luxury : managing social and environmental performance in iconic brands
10
Building consumer-brand relationship in luxury brand management
9
The rise of positive luxury : transformative research agenda for well-being, social impact, and sustainable growth
9
Luxury in global perspective : objects and practices, 1600-2000
8
Luxury marketing, sustainability and technology : the future of luxury management
6
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
5
Business models and ICT technologies for the fashion supply chain : proceedings of IT4Fashion 2016
4
Building corporate identity, image and reputation in the digital era
3
Contemporary case studies on fashion production, marketing and operations
3
The artification of luxury fashion brands : synergies, contaminations, and hybridizations
3
Aestetics and style in strategy
2
Brand management ; Vol. 4
2
Brand management in emerging markets : theories and practice
2
Computer-mediated marketing strategies : social media and online brand communities
2
Das Diktat der Markenführung : 11 Thesen zur nachhaltigen Markenführung und -implementierung ; mit einem umfassenden Fallbeispiel der Loewe AG
2
Empirical studies on economics of innovation, public economics and management : proceedings of the 18th Eurasia business and economics society conference
2
Erfolgsfaktoren der Markenführung : Know-how aus Forschung und Management
2
Fashion branding and communication : core strategies of European luxury brands
2
Flagship marketing : concepts and places
2
Handbook of research on IoT, digital transformation, and the future of global marketing
2
Handbook of research on effective marketing in contemporary globalism
2
Managing globalization : new business models, strategies and innovation
2
Post-COVID-19 perspectives on international business
2
Quantitative marketing and marketing management : marketing models and methods in theory and practice ; dedicated to Udo Wagner
2
The globalisation of Chinese business : implications for multinational investors
2
Three essays on luxury consumption
2
11 Fallstudien von Handelsunternehmen
1
A journey through manufacturing and supply chain strategy research : a tribute to Professor Gianluca Spina
1
A research agenda for international entrepreneurship
1
Advanced digital marketing strategies in a data-driven era
1
Advances in National Brand and Private Label Marketing : 10th International Conference, 2023
1
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1
Made in France and Made in Paris : luxury branding in the longue durée
Pouillard, Véronique
;
Millet, Audrey
- In:
National brands and global markets : an historical …
,
(pp. 118-135)
.
2023
Persistent link: https://www.econbiz.de/10014433550
Saved in:
2
AI (vs. human) recommendation on luxury services
Gonçalves, Ana Rita
;
Pinto, Diego Costa
;
Shuqair, Saleh
; …
- In:
Bringing the Soul Back to Marketing : Proceedings of …
,
(pp. 121-131)
.
2024
Persistent link: https://www.econbiz.de/10014501115
Saved in:
3
Ethnic profiling of luxury goods consumers in Southeast Asia : new insights in the international entrepreneurship approach
Ferdinandi, Massimo
;
Presutti, Manuela
- In:
A research agenda for international entrepreneurship
,
(pp. 261-288)
.
2023
Persistent link: https://www.econbiz.de/10014477774
Saved in:
4
"Private sufficiency, public luxury" : an exploration of consumer clothing circularity
Wilson, Lynn
- In:
Research handbook on ethical consumption : contemporary …
,
(pp. 312-326)
.
2023
Persistent link: https://www.econbiz.de/10014330907
Saved in:
5
The luxury stores of the future : the impact of technology on the relationship between consumers and the brand's staff
Diogo, Leonor
- In:
Perspectives on workplace communication and well-being …
,
(pp. 70-79)
.
2023
Persistent link: https://www.econbiz.de/10014309106
Saved in:
6
The influence of the Covid-19 pandemic on social media engagement of luxury hotels
Gómez-Suárez, Mónica
;
Veloso, Mónica
;
Quinones, Myriam
- In:
Advances in National Brand and Private Label Marketing …
,
(pp. 134-141)
.
2023
Persistent link: https://www.econbiz.de/10014289852
Saved in:
7
Fashion brands and emerging markets' opportunities : a literature review from a consumer behaviour and marketing perspective
Sestino, Andrea
;
Di Matteo, Serena
;
Amatulli, Cesare
- In:
Fashion Marketing in Emerging Economies Volume I : …
,
(pp. 23-45)
.
2023
Persistent link: https://www.econbiz.de/10013543047
Saved in:
8
The power of neuromarketing : taking luxury fashion marketing in Southeast Asia markets to a whole new level
Ala, Mamun
;
Nair, Sumesh
;
Rasul, Tareq Faizur
- In:
Fashion Marketing in Emerging Economies Volume II : …
,
(pp. 73-98)
.
2023
Persistent link: https://www.econbiz.de/10013543383
Saved in:
9
Logomania in counterfeit luxury brands consumption : the social adjustive function in shifting consumer perceptions and behaviours
Poon, Stephen T. F.
- In:
Origin and branding in international market entry processes
,
(pp. 51-68)
.
2023
Persistent link: https://www.econbiz.de/10014436762
Saved in:
10
Luxury marketing and sustainability in the South Asian context
Jayawardena, Nirma Sadamali
;
Quach, Sara
;
Perera, …
- In:
Luxury marketing, sustainability and technology : the …
,
(pp. 1-14)
.
2023
Persistent link: https://www.econbiz.de/10014484404
Saved in:
11
Digital technologies in luxury industry : identifying the future aspects of luxury brand management
Alim, Md. Abdul
;
Thaichon, Park
;
Quach, Sara
;
Weaven, Scott
- In:
Luxury marketing, sustainability and technology : the …
,
(pp. 15-36)
.
2023
Persistent link: https://www.econbiz.de/10014484442
Saved in:
12
Luxury brands and pro-environmental behaviour through commitment : the (un)awareness perspective
Lisichkova, Nadezhda
;
Lindh, Cecilia Thilenius
- In:
Luxury marketing, sustainability and technology : the …
,
(pp. 53-69)
.
2023
Persistent link: https://www.econbiz.de/10014484453
Saved in:
13
Exploring the role of sustainable organic food consumption and the role of organic food as a luxury product : a case study in Nepal
Mishra, Udgam
;
Jayawardena, Nirma Sadamali
;
Thaichon, Park
- In:
Luxury marketing, sustainability and technology : the …
,
(pp. 92-115)
.
2023
Persistent link: https://www.econbiz.de/10014484480
Saved in:
14
Localized luxury and luxury marketing : meaning makings of Chinese luxury brand
Jin, Ting
;
Shao, Wei
;
Thaichon, Park
- In:
Luxury marketing, sustainability and technology : the …
,
(pp. 150-171)
.
2023
Persistent link: https://www.econbiz.de/10014484483
Saved in:
15
Luxury marketing within a Chinese consumers' perspective : local versus global luxury brand consumption
Jin, Ting
;
Shao, Wei
;
Thaichon, Park
- In:
Luxury marketing, sustainability and technology : the …
,
(pp. 172-188)
.
2023
Persistent link: https://www.econbiz.de/10014484484
Saved in:
16
Luxury consumption behavior
Çakiroğlu, K. Ilgın
-
2023
Persistent link: https://www.econbiz.de/10014517861
Saved in:
17
Infusing new technologies and luxury : a literature review and current issues on luxury fashion, food, and tourism
Sestino, Andrea
;
Santarelli, Ilaria
;
Amatulli, Cesare
- In:
Handbook of research on digital transformation …
,
(pp. 474-488)
.
2022
Persistent link: https://www.econbiz.de/10014438150
Saved in:
18
Understanding consumer responses towards social media advertising and purchase intention towards luxury products
Ahmad, Amna
;
Khan, Bilal Mustafa
- In:
Integrating new technologies in international business …
,
(pp. 95-117)
.
2022
Persistent link: https://www.econbiz.de/10014382878
Saved in:
19
Aesthetic heritage and corporate branding : luxury heritage brands between tradition and modernity
Bargenda, Angela
- In:
Building corporate identity, image and reputation in …
,
(pp. 181-201)
.
2022
Persistent link: https://www.econbiz.de/10012609384
Saved in:
20
Corporate brand image : technology and innovation in e-tailing
Vannucci, Virginia
;
Pantano, Eleonora
- In:
Building corporate identity, image and reputation in …
,
(pp. 347-362)
.
2022
Persistent link: https://www.econbiz.de/10012609405
Saved in:
21
How the digital environment and its user experience effects the customer's perception of luxury brands and co-creation of brand value
Richards-Carpenter, Nastaran Norouzi
;
Grantz, Thimo
- In:
Building corporate identity, image and reputation in …
,
(pp. 487-514)
.
2022
Persistent link: https://www.econbiz.de/10012609421
Saved in:
22
How luxury fashion brands contribute efficiently to sustainable development
Lopez, Belen
;
Rangel, Celia
- In:
Future advancements for CSR and the sustainable …
,
(pp. 139-161)
.
2022
Persistent link: https://www.econbiz.de/10012648034
Saved in:
23
Determining consumer purchase intention toward counterfeit luxury goods based on the perceived risk theory
Canguende-Valentim, Cláudio Félix
- In:
Handbook of research on new challenges and global …
,
(pp. 316-339)
.
2022
Persistent link: https://www.econbiz.de/10013171824
Saved in:
24
The history of ideas on luxury in the early modern period
Berry, Christopher J.
- In:
The Oxford handbook of luxury business
,
(pp. 21-39)
.
2022
Persistent link: https://www.econbiz.de/10013273923
Saved in:
25
Critical theory and the singular instant of luxury : on contemporary conceptions of luxury customer experience
Armitage, John
- In:
The Oxford handbook of luxury business
,
(pp. 41-58)
.
2022
Persistent link: https://www.econbiz.de/10013273924
Saved in:
26
Luxury, banking, and finance
Bonin, Hubert
- In:
The Oxford handbook of luxury business
,
(pp. 79-105)
.
2022
Persistent link: https://www.econbiz.de/10013273926
Saved in:
27
Luxury and the entrepreneur : a story of Meissen Porcelain, harlequins, and creative destruction
Holt, Robin
- In:
The Oxford handbook of luxury business
,
(pp. 107-124)
.
2022
Persistent link: https://www.econbiz.de/10013273927
Saved in:
28
Luxury supply chain management
Brun, Alessandro
;
Karaosman, Hakan
- In:
The Oxford handbook of luxury business
,
(pp. 127-149)
.
2022
Persistent link: https://www.econbiz.de/10013273928
Saved in:
29
Luxury, craft, creativity, and innovation
Roberts, Joanne
- In:
The Oxford handbook of luxury business
,
(pp. 151-172)
.
2022
Persistent link: https://www.econbiz.de/10013273930
Saved in:
30
Licensing and the mass production of luxury goods
Okawa, Tomoko
- In:
The Oxford handbook of luxury business
,
(pp. 173-193)
.
2022
Persistent link: https://www.econbiz.de/10013273931
Saved in:
31
Systemic luxury strategy
Hoffmann, Jonas
- In:
The Oxford handbook of luxury business
,
(pp. 195-216)
.
2022
Persistent link: https://www.econbiz.de/10013273934
Saved in:
32
Luxury branding
Berghaus, Benjamin
- In:
The Oxford handbook of luxury business
,
(pp. 219-247)
.
2022
Persistent link: https://www.econbiz.de/10013273935
Saved in:
33
Luxury brand extensions and perceived luxury : insights from the Australian market
Stegemann, Nicole
;
Denize, Sara
- In:
The Oxford handbook of luxury business
,
(pp. 249-271)
.
2022
Persistent link: https://www.econbiz.de/10013273936
Saved in:
34
Consumers' perceptions and evaluations of luxury and luxury brands
Wiedmann, Klaus-Peter
- In:
The Oxford handbook of luxury business
,
(pp. 287-308)
.
2022
Persistent link: https://www.econbiz.de/10013273938
Saved in:
35
Why luxury brands partner with artists
Joy, Annamma
;
Belk, Russell W.
- In:
The Oxford handbook of luxury business
,
(pp. 309-329)
.
2022
Persistent link: https://www.econbiz.de/10013273939
Saved in:
36
Department stores and luxury business
Fujioka, Rika
;
Pitkänen, Jouko
- In:
The Oxford handbook of luxury business
,
(pp. 333-351)
.
2022
Persistent link: https://www.econbiz.de/10013273940
Saved in:
37
The strategic value of the mono-brand store for European luxury fashion brands
Moore, Christopher M.
- In:
The Oxford handbook of luxury business
,
(pp. 353-377)
.
2022
Persistent link: https://www.econbiz.de/10013273941
Saved in:
38
Airport luxury retail
Pinder, Debbie
;
Roberts, Joanne
- In:
The Oxford handbook of luxury business
,
(pp. 379-401)
.
2022
Persistent link: https://www.econbiz.de/10013273945
Saved in:
39
Intellectual property rights and country-of-origins labels in the luxury industry
Pouillard, Véronique
- In:
The Oxford handbook of luxury business
,
(pp. 403-420)
.
2022
Persistent link: https://www.econbiz.de/10013273946
Saved in:
40
Luxury in the United States and Western Europe
Roberts, Fflur
;
Allday, Florence
;
Homma, Ayako
; …
- In:
The Oxford handbook of luxury business
,
(pp. 423-443)
.
2022
Persistent link: https://www.econbiz.de/10013273947
Saved in:
41
Luxury business in Japan
Donzé, Pierre-Yves
- In:
The Oxford handbook of luxury business
,
(pp. 445-460)
.
2022
Persistent link: https://www.econbiz.de/10013273948
Saved in:
42
Luxury in China
Wang, Qing
- In:
The Oxford handbook of luxury business
,
(pp. 461-482)
.
2022
Persistent link: https://www.econbiz.de/10013273951
Saved in:
43
Luxury in emerging markets : towards understanding new prestige brands in India
Atwal, Glyn
;
Bryson, Douglas
;
Kuehlwein, J. P.
- In:
The Oxford handbook of luxury business
,
(pp. 483-499)
.
2022
Persistent link: https://www.econbiz.de/10013273953
Saved in:
44
Economic inequality and luxury : a critical luxury studies approach
Roberts, Joanne
- In:
The Oxford handbook of luxury business
,
(pp. 503-523)
.
2022
Persistent link: https://www.econbiz.de/10013273954
Saved in:
45
Consumers, counterfeiters, and luxury goods
Gistri, Giacomo
- In:
The Oxford handbook of luxury business
,
(pp. 525-546)
.
2022
Persistent link: https://www.econbiz.de/10013273955
Saved in:
46
Luxury and corruption
Kuldova, Tereza
- In:
The Oxford handbook of luxury business
,
(pp. 547-570)
.
2022
Persistent link: https://www.econbiz.de/10013273956
Saved in:
47
Luxury tourism and environmentalism
Jones, Geoffrey
- In:
The Oxford handbook of luxury business
,
(pp. 571-590)
.
2022
Persistent link: https://www.econbiz.de/10013273983
Saved in:
48
Digital luxury : toward a sustainable future?
Black, Sandy
- In:
The Oxford handbook of luxury business
,
(pp. 591-614)
.
2022
Persistent link: https://www.econbiz.de/10013273985
Saved in:
49
COVID-19 pandemic business innovations in luxury marketing : building a theoretical toolbox
Hepner, Judith L.
- In:
Consumption, Production, and Entrepreneurship in the …
,
(pp. 79-104)
.
2022
Persistent link: https://www.econbiz.de/10013274085
Saved in:
50
An understanding of the emerging dynamics in the luxury ecosystem
Raghupriya, A
;
Thiruchelvi, Arunachalam
- In:
Repositioning business : a strategic response to …
,
(pp. 103-116)
.
2022
Persistent link: https://www.econbiz.de/10013183901
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