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~person:"Martínez-López, Francisco J."
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Martínez-López, Francisco J.
Hippner, Hajo
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Industrial marketing management : the international journal for industrial and high-tech firms
3
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ECONIS (ZBW)
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Artificial intelligence-based systems applied in industrial marketing : an historical overview, current and future insights
Martínez-López, Francisco J.
;
Casillas, Jorge
- In:
Industrial marketing management : the international …
42
(
2013
)
4
,
pp. 489-495
Persistent link: https://www.econbiz.de/10009774211
Saved in:
2
Unsupervised KDD to creatively support managers' decision making with fuzzy association rules : a distribution channel application
Orriols-Puig, Albert
;
Martínez-López, Francisco J.
; …
- In:
Industrial marketing management : the international …
42
(
2013
)
4
,
pp. 532-543
Persistent link: https://www.econbiz.de/10009777573
Saved in:
3
Marketing Intelligent Systems for consumer behaviour modelling by a descriptive induction approach based on Genetic Fuzzy Systems
Martínez-López, Francisco J.
;
Casillas, Jorge
- In:
Industrial marketing management : the international …
38
(
2009
)
7
,
pp. 714-731
Persistent link: https://www.econbiz.de/10003893179
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