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isPartOf:"Beiträge zur Tracking-Forschung"
~isPartOf:"Brick & mortar shopping in the 21st century"
~person:"Silberer, Günter"
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Silberer, Günter
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Beiträge zur Tracking-Forschung
Brick & mortar shopping in the 21st century
Der Markt : international journal of marketing
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Distribution im Aufbruch : Bestandsaufnahme und Perspektiven
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European retail research
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Handbuch Marktforschung : Methoden, Anwendungen, Praxisbeispiele
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Handel in Theorie und Praxis : Festschrift zum 60. Geburtstag von Prof. Dr. Dirk Möhlenbruch
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Marketing : ZFP ; journal of research and management
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USB Cologne (EcoSocSci)
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Video-cued thought protocols : a method for tracing cognitive processes at the point of purchase
Büttner, Oliver B.
;
Silberer, Günter
- In:
Brick & mortar shopping in the 21st century
,
(pp. 221-241)
.
2008
Persistent link: https://www.econbiz.de/10003618222
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2
Behavior at the POS : classical and newer methods of recording it
Silberer, Günter
- In:
Brick & mortar shopping in the 21st century
,
(pp. 257-280)
.
2008
Persistent link: https://www.econbiz.de/10003618231
Saved in:
3
A new approach to assessing cognitive processes at the point of sale : video-cued thought protocols
Silberer, Günter
-
2005
Persistent link: https://www.econbiz.de/10004421187
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4
Video-cued thought protocols as a method for assessing consumer cognition at the point of sale
Silberer, Günter
;
Büttner, Oliver B.
-
2004
Persistent link: https://www.econbiz.de/10004421182
Saved in:
5
POS-Terminals als Orientierungshilfe für den Ladenbesucher
Silberer, Günter
;
Engelhardt, Jan-Frederik
;
Heitmann, …
-
2003
Persistent link: https://www.econbiz.de/10004421185
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