//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
isPartOf:"The journal of product innovation management : an international publication of the Product Development & Management Association"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Product image"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Brand image
11
Markenimage
11
New product development
7
Produktentwicklung
7
Automotive industry
2
Brand
2
Brand management
2
Design engineering
2
Experiment
2
Kfz-Industrie
2
Konstruktion
2
Markenartikel
2
Markenführung
2
Market entry
2
Markteintritt
2
Product quality
2
Produktqualität
2
South Korea
2
Südkorea
2
Animals
1
Beziehungsmarketing
1
Brand loyalty
1
Consumer preferences
1
Corporate reputation
1
Customer value
1
Deutschland
1
Firmenimage
1
Germany
1
High technology
1
Hochtechnologie
1
Industrie
1
Internet-Auktion
1
Japan
1
Konsumentenpräferenzen
1
Kundenwert
1
Manufacturing industries
1
Markentreue
1
Marketing
1
Mobile phone
1
Mobiltelefon
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
11
Type of publication (narrower categories)
All
Article in journal
11
Aufsatz in Zeitschrift
11
Language
All
English
11
Author
All
Calantone, Roger J.
2
Akdeniz, M. Billur
1
Beverland, Michael B.
1
Bing, Mark N.
1
Bogoviyeva, Elmira
1
Chang, Dae Ryun
1
Choi, Hyeonyoung
1
Farrelly, Francis
1
Garrett, Tony C.
1
Gemser, Gerda
1
Herm, Steffen
1
Hoeffler, Steve
1
Jung, Heonsoo
1
Kim, Eun Young
1
Kim, Jaesu
1
Kim, Kyung Hoon
1
Ko, Eunju
1
Kuijken, Bram
1
Mattila, Pekka
1
Molina-Castillo, Francisco-Jose
1
Munuera-Alemán, José Luis
1
Napoli, Julie
1
Noble, Charles H.
1
Park, Se-bum
1
Pauwels, Koen H.
1
Tuk, Mirjam Alexandra
1
Verhoef, Peter C.
1
Voorhees, Clay M.
1
Wijnberg, Nachoem M.
1
Wood, Stacy
1
more ...
less ...
Published in...
All
The journal of product innovation management : an international publication of the Product Development & Management Association
Journal of business research : JBR
473
The journal of brand management : an international journal
335
The journal of product & brand management
307
Journal of retailing and consumer services
244
Psychology & marketing
132
Asia Pacific journal of marketing and logistics
107
European journal of marketing : EJM
107
Tourism management : research, policies, practice
99
Journal of travel and tourism marketing
98
Journal of marketing communications
86
Marketing intelligence & planning
80
International journal of hospitality management
79
Journal of international consumer marketing
73
The journal of consumer marketing
71
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
68
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
67
International marketing review
64
Industrial marketing management : the international journal for industrial and high-tech firms
63
Journal of global marketing
63
Journal of marketing management : MM
62
SpringerLink / Bücher
62
Marketing letters : a journal of research in marketing
61
Journal of marketing
60
Journal of strategic marketing
59
Journal of the Academy of Marketing Science
55
Journal of consumer research : JCR ; an interdisciplinary bimonthly
54
Journal of fashion marketing and management
54
The IUP journal of brand management : IJBRM
53
Journal of promotion management : innovations in planning and applied research
51
Cogent business & management
50
International journal of internet marketing and advertising : IJIMA
48
International journal of advertising : the quarterly review of marketing communications
47
Journal of Islamic marketing
47
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
47
Journal of promotion management : JPM
47
International journal of consumer studies
45
Tourism management perspectives : TMP
45
Journal of marketing research : JMR
43
Sport marketing quarterly : preferred journal of the Sport Marketing Association
43
Journal of hospitality marketing & management
42
more ...
less ...
Source
All
ECONIS (ZBW)
11
Showing
1
-
11
of
11
Sort
Relevance
Date (newest first)
Date (oldest first)
1
Categorization and willingness to pay for new products : the role of category cues as value anchors
Kuijken, Bram
;
Gemser, Gerda
;
Wijnberg, Nachoem M.
- In:
The journal of product innovation management : an …
34
(
2017
)
6
,
pp. 757-771
Persistent link: https://www.econbiz.de/10011822736
Saved in:
2
The role of fashion brand authenticity in product management : a holistic marketing apporach
Choi, Hyeonyoung
;
Ko, Eunju
;
Kim, Eun Young
;
Mattila, Pekka
- In:
The journal of product innovation management : an …
32
(
2015
)
2
,
pp. 233-242
Persistent link: https://www.econbiz.de/10010511270
Saved in:
3
The contributions of firm innovativeness to customer value in purchasing behavior
Kim, Jaesu
;
Kim, Kyung Hoon
;
Garrett, Tony C.
;
Jung, Heonsoo
- In:
The journal of product innovation management : an …
32
(
2015
)
2
,
pp. 201-213
Persistent link: https://www.econbiz.de/10010511291
Saved in:
4
Signaling quality : an examination of the effects of marketing and nonmarketing-controlled singals on perceptions of automotive brand quality
Akdeniz, M. Billur
;
Calantone, Roger J.
;
Voorhees, Clay M.
- In:
The journal of product innovation management : an …
31
(
2014
)
4
,
pp. 728-743
Persistent link: https://www.econbiz.de/10010375906
Saved in:
5
Looking innovative : exploring the role of impression management in high-tech product adoption and use
Wood, Stacy
;
Hoeffler, Steve
- In:
The journal of product innovation management : an …
30
(
2013
)
6
,
pp. 1254-1270
Persistent link: https://www.econbiz.de/10010210846
Saved in:
6
The effects of brand meatphors as design innovation : a test of congruency hypotheses
Noble, Charles H.
;
Bing, Mark N.
;
Bogoviyeva, Elmira
- In:
The journal of product innovation management : an …
30
(
2013
),
pp. 126-141
Persistent link: https://www.econbiz.de/10010211470
Saved in:
7
The effects of brand strategy and technological uncertainty on pioneering advantage in the multigenerational product market
Chang, Dae Ryun
;
Park, Se-bum
- In:
The journal of product innovation management : an …
30
(
2013
)
1
,
pp. 82-95
Persistent link: https://www.econbiz.de/10009703619
Saved in:
8
When thigs go wrong, don't rely on committed consumers : effects of delayed product launches on brand trust
Herm, Steffen
- In:
The journal of product innovation management : an …
30
(
2013
)
1
,
pp. 70-81
Persistent link: https://www.econbiz.de/10009703625
Saved in:
9
Assessing consequences of component sharing across brands in the vertical product line in the automotive market
Verhoef, Peter C.
;
Pauwels, Koen H.
;
Tuk, Mirjam Alexandra
- In:
The journal of product innovation management : an …
29
(
2012
)
4
,
pp. 559-572
Persistent link: https://www.econbiz.de/10009561575
Saved in:
10
Product quality and new product performance : the role of network externalities and switching costs
Molina-Castillo, Francisco-Jose
;
Munuera-Alemán, José Luis
- In:
The journal of product innovation management : an …
28
(
2011
)
6
,
pp. 915-929
Persistent link: https://www.econbiz.de/10009387785
Saved in:
11
Can all brands innovate in the same way? : a typology of brand position and innovation effort
Beverland, Michael B.
;
Napoli, Julie
;
Farrelly, Francis
- In:
The journal of product innovation management : an …
27
(
2010
)
1
,
pp. 33-48
Persistent link: https://www.econbiz.de/10003937621
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->