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person:"Janiszewski, Chris A."
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Search: subject_exact:"Psychology of advertising"
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Psychology of advertising
3
Werbepsychologie
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Advertising
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Consumer behaviour
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Information behaviour
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Informationsverhalten
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Janiszewski, Chris A.
Esch, Franz-Rudolf
13
Neumann, Peter
12
Rosenstiel, Lutz von
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Karlan, Dean
10
Pelsmacker, Patrick de
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Zinman, Jonathan
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Felser, Georg
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Gierl, Heribert
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Mayer, Hans
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Mullainathan, Sendhil
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Kroeber-Riel, Werner
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Alan, Sule
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Fennis, Bob Michaël
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Krishna, Aradhna
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Langner, Tobias
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Stroebe, Wolfgang
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Eisend, Martin
5
Grossman, Michael
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Hoffmann, Hans-Joachim
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Kardes, Frank R.
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Karmasin, Helene
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Moser, Klaus
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Praxmarer-Carus, Sandra
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Smith, N. Craig
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Bak, Peter Michael
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Batra, Rajeev
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Behrens, Gerold
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Bertrand, Marianne
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Cemalcılar, Mehmet
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Chang, Chingching
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Cornwell, T. Bettina
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Dahl, Darren W.
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Fischer, Alexander
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Galasso, Vincenzo
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Hansen, Flemming
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Heath, Robert
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Häusel, Hans-Georg
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Jhally, Sut
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McQuarrie, Edward F.
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Nannicini, Tommaso
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Journal of marketing research : JMR
1
Visual marketing : from attention to action ; [outgrowth of the Visual Marketing Conference that was organized at the University of Michigan in May 2005]
1
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ECONIS (ZBW)
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Strengthening the influence of advertised reference prices through information priming
Kan, Christina
;
Lichtenstein, Donald R.
;
Grant, Susan Jung
- In:
Journal of consumer research : JCR ; an …
40
(
2013/14
)
6
,
pp. 1078-1096
Persistent link: https://www.econbiz.de/10010353447
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2
Rethinking visual communication research : updating old constructs and considering new metaphors
Janiszewski, Chris A.
- In:
Visual marketing : from attention to action ; …
,
(pp. 277-293)
.
2008
Persistent link: https://www.econbiz.de/10009260336
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3
Assessing the role of contingency awareness in attitudinal conditioning with implications for advertising research
Allen, Chris T.
- In:
Journal of marketing research : JMR
26
(
1989
)
1
,
pp. 30-43
Persistent link: https://www.econbiz.de/10001059642
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