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~isPartOf:"International journal of sports marketing & sponsorship"
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Motorsport
9
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4
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International journal of sports marketing & sponsorship
International journal of sport management and marketing : IJSMM
12
Journal of sports economics
7
Diskussionspapier / Technische Universität Ilmenau, Institut für Volkswirtschaftslehre
3
Journal of advertising research
3
Journal of marketing channels : ... distribution systems, strategy, and management
3
Journal of sport management : the official journal of the North American Society of Sport Management
3
SpringerLink / Bücher
3
Applied Marketing Science / Angewandte Marketingforschung
2
Applied economics
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Organization science : a journal of the Institute for Operations Research and the Management Sciences ; bridging disciplines to advance knowledge of organizations
2
Research
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Schriften des Europäischen Instituts für Sozioökonomie e.V.
2
Schriftenreihe der Ruhr Campus Academy (RCA)
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Sport management review
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Sport marketing quarterly : preferred journal of the Sport Marketing Association
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Springer eBook Collection
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13 Fallstudien aus der Industrie
1
Academy of Management journal : AMJ
1
Betrieb von Sport- und Veranstaltungsimmobilien : Managementherausforderungen und Handlungsoptionen
1
Business horizons
1
Contemporary research in sports economics : proceedings of the 5th ESEA Conference
1
Corporate brand and corporate reputation
1
Corporate communications : an international journal
1
Department of Economics working paper
1
Design and management of interfirm networks : franchise networks cooperatives and alliances
1
Discussion paper series / IZA
1
Economic development quarterly : the journal of American economic revitalization
1
Economic papers : a journal of applied economics and policy
1
Economies : open access journal
1
European Sport management quarterly : ESMQ
1
European journal of innovation management : EJIM
1
Exploring global FinTech advancement and applications
1
Exzellentes Sponsoring : innovative Ansätze und Best Practices für das Markenmanagement
1
Gabler Edition Wissenschaft / Unternehmenskooperation und Netzwerkmanagement
1
Globalisierung des wirtschaftlichen Wettbewerbs im Sport
1
Harvard business review : HBR
1
Industrial and corporate change
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International journal of management and marketing research : IJMMR
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International journal of sport finance
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ECONIS (ZBW)
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1
The effects of prior affect and sensory stimuli on motorsport spectators’ in-the-moment experiences
Chung, Kyu-soo
;
Ryu, Dong Soo
;
Lee, Seunghwan
- In:
International journal of sports marketing & sponsorship
17
(
2016
)
4
,
pp. 302-319
Persistent link: https://www.econbiz.de/10011608009
Saved in:
2
Spectator perception of service quality attributes associated with Shanghai Formula One : importance and performance analysis approach
Kim, Suk-kyu
;
Yim, Brian H.
;
Byon, Kevin K.
;
Yu, Jea-Gu
; …
- In:
International journal of sports marketing & sponsorship
17
(
2016
)
2
,
pp. 153-171
Persistent link: https://www.econbiz.de/10011578729
Saved in:
3
The effects of sensory stimuli on motorsports spectators
Chung, Kyu-soo
;
Ryu, Dong Soo
;
Green, Chris
;
Kang, Hyun Min
- In:
International journal of sports marketing & sponsorship
16
(
2014/2015
)
5
,
pp. 365-384
Persistent link: https://www.econbiz.de/10011531638
Saved in:
4
Interview with Jim O'Connell
O'Connell, Jim
;
Rines, Simon
- In:
International journal of sports marketing & sponsorship
9
(
2007/08
)
3
,
pp. 163-168
Persistent link: https://www.econbiz.de/10003731332
Saved in:
5
Demographic and psychographic variables predicting NASCAR sponsor brand recall
Kinney, Lance
;
McDaniel, Stephen R.
;
DeGaris, Larry
- In:
International journal of sports marketing & sponsorship
9
(
2007/08
)
3
,
pp. 169-179
Persistent link: https://www.econbiz.de/10003731338
Saved in:
6
Corporations brought to you by NASCAR: rhetorical identification through sponsorship
Gill, Matthew
- In:
International journal of sports marketing & sponsorship
9
(
2007/08
)
3
,
pp. 180-192
Persistent link: https://www.econbiz.de/10003731341
Saved in:
7
NASCAR fans' responses to current and former NASCAR sponsors: the effect of perceived group norms and fan identification
Levin, Aron M.
;
Beasley, Fred
;
Gilson, Richard L.
- In:
International journal of sports marketing & sponsorship
9
(
2007/08
)
3
,
pp. 193-204
Persistent link: https://www.econbiz.de/10003731343
Saved in:
8
NASCAR in Mexico: the US expansion of motorsport into Hispanic culture
Mueller, Thomas S.
- In:
International journal of sports marketing & sponsorship
9
(
2007/08
)
3
,
pp. 205-218
Persistent link: https://www.econbiz.de/10003731346
Saved in:
9
Inside BAM Racing: rethinking the sponsorship match-up process in "America's fastest-growing sport"
Braunstein, Jessica R.
;
Newman, Joshua I.
;
Beissel, Adam S.
- In:
International journal of sports marketing & sponsorship
9
(
2007/08
)
3
,
pp. 219-233
Persistent link: https://www.econbiz.de/10003731350
Saved in:
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