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subject:"Transnational corporation"
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Search: subject_exact:"Strategic account management"
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Transnational corporation
Key account management
371
Key-Account-Management
369
Relationship marketing
95
Beziehungsmarketing
94
Lieferantenmanagement
80
Supplier relationship management
80
Kundengruppenmanagement
74
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33
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27
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4
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3
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2
Lindner, Detlev
2
Senn, Christoph
2
Zupancic, Dirk
2
Amin, Mohammad Sakif
1
Bink, Audrey
1
Bink, Audrey J. M.
1
Bink, Audrey J.M.
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Cagni, Ilaria Carrara
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1
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1
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1
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White, J. Chris
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Handbook of strategic account management : a comprehensive resource
2
Harvard-Business-Manager : das Wissen der Besten
2
Industrial marketing management : the international journal for industrial and high-tech firms
2
Journal of international marketing
2
Argumenta oeconomica
1
Duisburger betriebswirtschaftliche Schriften
1
Financial times handbook of management
1
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1
Interkulturelles Management : neue Ansätze - Erfahrungen - Erkenntnisse : Beiträge zum Fünften Internationalen Tag
1
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Journal of business-to-business marketing
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Kundenzufriedenheit im IT-Outsourcing : das Optimum realisieren
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Research paper series / Stanford Graduate School of Business
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The journal of business & industrial marketing
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ECONIS (ZBW)
24
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24
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1
The determinants of global account management (GAM) : a relationship decision-making model
Deszczyński, Bartosz
- In:
Argumenta oeconomica
43
(
2019
)
2
,
pp. 233-253
Persistent link: https://www.econbiz.de/10012284896
Saved in:
2
On the nature of international sales and sales management research : a social network-analytic perspective
Schrock, Wyatt A.
;
Zhao, Yanhui
;
Richards, Keith A.
; …
- In:
The journal of personal selling & sales management : JPSSM
38
(
2018
)
1
,
pp. 56-77
Persistent link: https://www.econbiz.de/10011936237
Saved in:
3
Performance effects of global account coordination mechanisms : an integrative study of boundary conditions
Shi, Linda Hui
;
Gao, Tao
- In:
Journal of international marketing
24
(
2016
)
2
,
pp. 1-21
Persistent link: https://www.econbiz.de/10011500425
Saved in:
4
Fit for global customers : how ALTANA mastered the journey to a customer-centric organization
Lindner, Detlev
;
Senn, Christoph
- In:
Journal of business strategy
36
(
2015
)
4
,
pp. 3-10
Persistent link: https://www.econbiz.de/10011407014
Saved in:
5
Große Kunden, große Herausforderungen? : Kundenzufriedenheit beginnt beim Vertriebsprozess
Müller-Bruverius, Rolf-Jochen
- In:
Kundenzufriedenheit im IT-Outsourcing : das Optimum …
,
(pp. 73-81)
.
2014
Persistent link: https://www.econbiz.de/10010355827
Saved in:
6
"Vertical coopetition" : the key account perspective
Lacoste, Sylvie
- In:
Handbook of strategic account management : a …
,
(pp. 205-226)
.
2014
Persistent link: https://www.econbiz.de/10010341360
Saved in:
7
Organizational structures in global account management
Yip, George S.
;
Bink, Audrey
- In:
Handbook of strategic account management : a …
,
(pp. 337-354)
.
2014
Persistent link: https://www.econbiz.de/10010341890
Saved in:
8
Sales coordination and structural complexity : a national-international comparison
Rehme, Jakob
;
Kowalkowski, Christian
;
Nordigården, Daniel
- In:
The journal of business & industrial marketing
28
(
2013
)
6
,
pp. 514-522
Persistent link: https://www.econbiz.de/10009790079
Saved in:
9
Fit für globale Kunden
Lindner, Detlev
;
Senn, Christoph
- In:
Harvard-Business-Manager : das Wissen der Besten
34
(
2012
)
9
,
pp. 69-77
Persistent link: https://www.econbiz.de/10009581510
Saved in:
10
"Vertical cooperation" : the key account perspective
Lacoste, Sylvie
- In:
Industrial marketing management : the international …
41
(
2012
)
4
,
pp. 649-658
Persistent link: https://www.econbiz.de/10009583015
Saved in:
11
Dealing with market dynamism : the role of reconfiguration in global account management
Shi, Linda H.
;
Wu, Fang
- In:
Management international review : mir ; journal of …
51
(
2011
)
5
,
pp. 635-663
Persistent link: https://www.econbiz.de/10009311018
Saved in:
12
How do multinational suppliers formulate mechanisms of global account coordination? : an integrative framework and empirical study
Gao, Tao Tony
;
Shi, Linda Hui
- In:
Journal of international marketing
19
(
2011
)
4
,
pp. 61-87
Persistent link: https://www.econbiz.de/10009412151
Saved in:
13
Barriers to the "key supplierization" of the firm
Pardo, Catherine
;
Missirilian, Ohanes
;
Portier, Philippe
; …
- In:
Industrial marketing management : the international …
40
(
2011
)
6
,
pp. 853-861
Persistent link: https://www.econbiz.de/10009348551
Saved in:
14
Global account management strategies : drivers and outcomes
Shi, Linda Hui
;
White, J. Chris
;
Zou, Shaoming
; …
- In:
Journal of international business studies : JIBS ; an …
41
(
2010
)
4
,
pp. 620-638
Persistent link: https://www.econbiz.de/10003982419
Saved in:
15
Sustaining high-performance global account management : a model and test of a global change capability
Thoma, Axel
-
2009
Persistent link: https://www.econbiz.de/10003953567
Saved in:
16
International key account management in manufacturing companies : an exploratory approach of situative differentiation
Zupancic, Dirk
;
Müllner, Markus
- In:
Journal of business-to-business marketing
15
(
2008
)
4
,
pp. 455-475
Persistent link: https://www.econbiz.de/10003804730
Saved in:
17
International management : a necessity for Global Account Managers
Cagni, Ilaria Carrara
- In:
Interkulturelles Management : neue Ansätze - …
,
(pp. 195-229)
.
2008
Persistent link: https://www.econbiz.de/10003698117
Saved in:
18
So managen sie globale Kunden
Yip, George S.
;
Bink, Audrey J.M.
- In:
Harvard-Business-Manager : das Wissen der Besten
30
(
2008
)
1
,
pp. 66-78
Persistent link: https://www.econbiz.de/10003654053
Saved in:
19
Managing global customers : an integrated approach
Yip, George S.
;
Bink, Audrey J. M.
-
2007
Persistent link: https://www.econbiz.de/10003463207
Saved in:
20
The battle for China's good-enough market
Gadiesh, Orit
;
Leung, Philip
;
Vestring, Till
- In:
Harvard business review : HBR
85
(
2007
)
9
,
pp. 80-89
Persistent link: https://www.econbiz.de/10003535314
Saved in:
21
Global account management
Hennessey, H. David
- In:
Financial times handbook of management
,
(pp. 716-720)
.
2004
Persistent link: https://www.econbiz.de/10002756175
Saved in:
22
Explaining supplier behavior on global account management
Montgomery, David B.
(
contributor
); …
-
2002
Persistent link: https://www.econbiz.de/10001737644
Saved in:
23
International Key Account Management Teams : Koordination und Implementierung aus der Perspektive des Industriegütermarketing
Zupancic, Dirk
-
2001
Persistent link: https://www.econbiz.de/10001618845
Saved in:
24
Organisation des Global-Account-Management im Industriegütersektor
Lockau, Ina
-
2000
Persistent link: https://www.econbiz.de/10001513271
Saved in:
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