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~subject:"Analphabetismus"
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Search: subject_exact:"Subsistence market"
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Analphabetismus
Subsistence economy
872
Subsistenzwirtschaft
872
Landwirtschaft
150
Agriculture
141
Theorie
112
Theory
112
Entwicklungsländer
92
Developing countries
85
Ernährungssicherung
60
Food security
59
Kleinbauern
59
Smallholders
59
Armut
53
Poverty
50
Armutsbekämpfung
49
Poverty reduction
49
Nachhaltige Entwicklung
47
Sustainable development
47
Agrarproduktion
44
Consumer behaviour
43
Konsumentenverhalten
43
Agricultural production
40
Welt
38
World
38
Indien
36
India
35
Economic development
33
Entwicklung
32
Ländlicher Raum
32
Household
31
Privater Haushalt
31
Africa
30
Business start-up
29
Productivity
29
Produktivität
29
Unternehmensgründung
29
Afrika
28
Family farm
28
Landwirtschaftlicher Familienbetrieb
28
Ländliche Entwicklung
27
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5
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English
5
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Viswanathan, Madhu
5
Jae, Haeran
2
Baskentli, Sara
1
Gallage, H. P. Samanthika
1
Gau, Roland
1
Goreczny, Ashley
1
Martin, Diane M.
1
Ramirez-Grigortsuk, Maria
1
Shultz, Clifford J.
1
Sreekumar, Arun
1
Sridharan, Srinivas
1
Subrahmanyan, Saroja
1
Umashankar, Nita
1
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Journal of business research : JBR
2
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of marketing
1
Journal of public policy & marketing
1
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ECONIS (ZBW)
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1
Marketplace literacy as a pathway to a better world : evidence from field experiments in low-access subsistence marketplaces
Viswanathan, Madhu
;
Umashankar, Nita
;
Sreekumar, Arun
; …
- In:
Journal of marketing
85
(
2021
)
3
,
pp. 113-129
Persistent link: https://www.econbiz.de/10012522222
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2
A demonstration of symbiotic academic-social enterprise in subsistence marketplaces : researching and designing customized sustainability literacy education in Tanzania
Viswanathan, Madhu
;
Baskentli, Sara
;
Gallage, H. P. …
- In:
Journal of public policy & marketing
40
(
2021
)
2
,
pp. 245-261
Persistent link: https://www.econbiz.de/10012534363
Saved in:
3
Introduction to the special issue on subsistence marketplaces : from micro-level insights to macro-level impact
Viswanathan, Madhu
;
Shultz, Clifford J.
;
Sridharan, Srinivas
- In:
Journal of macromarketing : examining the interactions …
34
(
2014
)
2
,
pp. 119-121
Persistent link: https://www.econbiz.de/10010379887
Saved in:
4
Studying low-literate consumers through experimental methods : implications for subsistence marketplaces
Gau, Roland
;
Jae, Haeran
;
Viswanathan, Madhu
- In:
Journal of business research : JBR
65
(
2012
)
12
,
pp. 1683-1691
Persistent link: https://www.econbiz.de/10009683170
Saved in:
5
Effects of pictorial product-warnings on low-literate consumers
Jae, Haeran
;
Viswanathan, Madhu
- In:
Journal of business research : JBR
65
(
2012
)
12
,
pp. 1674-1682
Persistent link: https://www.econbiz.de/10009683171
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