//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
type_genre:"Fallstudie"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"TV-Gerät"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Fernsehgerät
9
Television set
9
Consumer electronics industry
5
Unterhaltungselektronik-Industrie
5
Deutschland
3
Germany
3
Asia
2
Asian
2
Asiatisch
2
Asien
2
Brand management
2
Business network
2
China
2
Europa
2
Europe
2
Globalisierung
2
Globalization
2
Inter-firm cooperation
2
International market entry
2
Internationaler Markteintritt
2
Internationalisierung
2
Markenführung
2
Markteintrittsstrategie
2
Multinationales Unternehmen
2
Transnational corporation
2
Unternehmenskooperation
2
Unternehmensnetzwerk
2
1950-1970
1
Anreiz
1
Brand image
1
Comparison
1
Competitive advantage
1
Competitive strategy
1
Copyright law
1
Crisis management
1
Dienstleistung
1
Dienstleistungsmanagement
1
Economic history
1
Electrical goods trade
1
Elektrohandel
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
6
Book / Working Paper
3
Type of publication (narrower categories)
All
Fallstudie
Article in journal
41
Aufsatz in Zeitschrift
41
Graue Literatur
13
Non-commercial literature
13
Arbeitspapier
10
Aufsatz im Buch
10
Book section
10
Working Paper
10
Case study
9
Hochschulschrift
5
Thesis
4
Bibliografie enthalten
2
Bibliography included
2
Company information
1
Firmeninformation
1
more ...
less ...
Language
All
English
6
German
3
Author
All
Bald, Thorsten
2
Glowik, Mario
2
Rutenbeck, Henrik
2
Beuttenmuller, Paul
1
Dertinger, Heiko
1
Ebinger, Frank
1
Fetscherin, Marc
1
Heim, Andreas
1
Hurmelinna-Laukkanen, Pia
1
Kindervater, Jürgen
1
Li, Jiahong
1
Lu, Weihang
1
Mao, Yunshi
1
Ouyang, Taohua
1
Ritala, Paavo
1
Teupe, Sebastian
1
Zhang, Chuyu
1
more ...
less ...
Published in...
All
Best practice der Markenführung
1
Das Diktat der Markenführung : 11 Thesen zur nachhaltigen Markenführung und -implementierung ; mit einem umfassenden Fallbeispiel der Loewe AG
1
Enterprise & society : the international journal of business history
1
Frontiers of business research in China : selected publications from Chinese universities
1
Handbook of contemporary marketing in China : theories and practices
1
Journal of service management
1
Theorie der Unternehmung
1
more ...
less ...
Source
All
ECONIS (ZBW)
9
Showing
1
-
9
of
9
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Material incentives, market relations, and historical change : selling television sets in West Germany and the United States
Teupe, Sebastian
- In:
Enterprise & society : the international journal of …
17
(
2016
)
4
,
pp. 839-873
Persistent link: https://www.econbiz.de/10011582142
Saved in:
2
Market entry strategies : internationalization theories, concepts and cases of Asian high-technology firms
Glowik, Mario
-
2016
-
2nd, revised and updated edition
Persistent link: https://www.econbiz.de/10011382674
Saved in:
3
Marketing strategy of a Chinese TV manufacturer : the case of Konka
Fetscherin, Marc
;
Beuttenmuller, Paul
- In:
Handbook of contemporary marketing in China : theories …
,
(pp. 243-261)
.
2011
Persistent link: https://www.econbiz.de/10008987099
Saved in:
4
Protection for profiting from collaborative service innovation
Hurmelinna-Laukkanen, Pia
;
Ritala, Paavo
- In:
Journal of service management
21
(
2010
)
1
,
pp. 6-24
Persistent link: https://www.econbiz.de/10003964293
Saved in:
5
Loewe : Aufbau einer Premium-Position in technik- und preisgetriebenem Marktumfeld
Bald, Thorsten
;
Rutenbeck, Henrik
- In:
Best practice der Markenführung
,
(pp. 173-200)
.
2009
Persistent link: https://www.econbiz.de/10003770987
Saved in:
6
Loewe : Aufbau einer Premium-Position in technik- und preisgetriebenem Marktumfeld
Rutenbeck, Henrik
;
Bald, Thorsten
;
Kindervater, Jürgen
; …
- In:
Das Diktat der Markenführung : 11 Thesen zur …
,
(pp. 3-38)
.
2009
Persistent link: https://www.econbiz.de/10003872063
Saved in:
7
Market entry strategies : internationalization theories, network concepts and cases of Asian firms : LG Electronics, Panasonic, Samsung, Sharp, Sony and TCL China
Glowik, Mario
-
2009
Persistent link: https://www.econbiz.de/10003453197
Saved in:
8
Production system and competitive power of Chinese enterprises : a case study on TCL King color TV
Ouyang, Taohua
;
Li, Jiahong
;
Zhang, Chuyu
;
Mao, Yunshi
; …
- In:
Frontiers of business research in China : selected …
1
(
2007
)
4
,
pp. 494-520
Persistent link: https://www.econbiz.de/10003759700
Saved in:
9
Ökologische Produktinnovation : Akteurskooperationen und strategische Ressourcen im Produktinnovationsprozess
Ebinger, Frank
-
2005
Persistent link: https://www.econbiz.de/10002161029
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->