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Journal of marketing theory and practice
SpringerLink / Bücher
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Journal of marketing theory and practice : JMTP
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Psychology & marketing
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Discussion paper / Centre for Economic Policy Research
4
Academy of Management journal : AMJ
3
The journal of product innovation management : an international publication of the Product Development & Management Association
3
Aktuelle Aspekte in der Dienstleistungsforschung : [im November 2013 fand an der Ludwig-Maximilians-Universität München der 17. Workshop Dienstleistungsmarketing statt, der vom Institut für Marketing ausgerichtet wurde]
2
Arbeitstexte zur Betriebswirtschaft / 3
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European journal of marketing : EJM
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Grabener Fachbuch
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Handel und Internationales Marketing / Retailing and International Marketing
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Harvard business review : HBR
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Harvard-Business-Manager : das Wissen der Besten
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International journal of selection and assessment
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Journal of business research : JBR
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of retailing and consumer services
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Marketing letters : a journal of research in marketing
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Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
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Routledge advances in management and business studies
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School of Economics discussion papers series
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Schriftenreihe des Instituts für Marktorientierte Unternehmensführung (IMU), Universität Mannheim
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Springer eBook Collection / Business and Economics
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Accounting, organizations and society : an international journal devoted to the behavioural, organizational and social aspects of accounting
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Arbeitspapiere zum Tätigkeitsfeld Risikomanagement und Versicherung
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Betriebswirtschaftliche Diskussionsbeiträge
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Brand the Future : systematische Markenentwicklung im B2B
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British journal of management : BJM
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Business Guides on the Go
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ECONIS (ZBW)
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1
The role of emotions on frontline employee turnover intentions
Cho, Yoon-Na
;
Rutherford, Brian N.
;
Friend, Scott B.
; …
- In:
Journal of marketing theory and practice
25
(
2017
)
1
,
pp. 57-68
Persistent link: https://www.econbiz.de/10011654472
Saved in:
2
Incorporating a counterproductive work behavior perspective into the salesperson deviance literature : intentionally harmful acts and motivations for sales deviance
Hochstein, Bryan W.
;
Lilly, Bryan
;
Stanley, Sarah M.
- In:
Journal of marketing theory and practice
25
(
2017
)
1
,
pp. 86-103
Persistent link: https://www.econbiz.de/10011654490
Saved in:
3
The role of affective brand commitment on sales effort
Fu, Frank Q.
;
Elliott, Michael T.
;
Mano, Haim
; …
- In:
Journal of marketing theory and practice
25
(
2017
)
3
,
pp. 257-273
Persistent link: https://www.econbiz.de/10011738267
Saved in:
4
How angry customer complaints influence salesperson commitment to service quality
Tao, Kungpo
;
Karande, Kiran
;
Arndt, Aaron D.
- In:
Journal of marketing theory and practice
24
(
2016
)
3
,
pp. 265-282
Persistent link: https://www.econbiz.de/10011532821
Saved in:
5
The effect of individual market orientation on sales performance : an integrated framework for assessing the role of formal and informal communications
Lai, Christine Jaushyuam
- In:
Journal of marketing theory and practice
24
(
2016
)
3
,
pp. 328-343
Persistent link: https://www.econbiz.de/10011532957
Saved in:
6
Employees' emotional reactions to customer deal requests
Gillison, Stephanie T.
;
Northington, William Magnus
; …
- In:
Journal of marketing theory and practice
24
(
2016
)
2
,
pp. 147-165
Persistent link: https://www.econbiz.de/10011489599
Saved in:
7
The importance of product/service quality for frontline marketing employee outcomes : the moderating effect of leader-member exchange (LMX)
Hall, Kristina K. Lindsey
;
Baker, Thomas L.
;
Andrews, …
- In:
Journal of marketing theory and practice
24
(
2016
)
1
,
pp. 23-41
Persistent link: https://www.econbiz.de/10011450444
Saved in:
8
Seller's information sharing strategy to counter a bid from a rival supplier : a study of negotiations in two cultures
Roy, Abhik
;
Menasco, Michael B.
- In:
Journal of marketing theory and practice
23
(
2015
)
4
,
pp. 455-469
Persistent link: https://www.econbiz.de/10011340219
Saved in:
9
The thin line between love and hate of attention : the customer shopping experience
Alhouti, Sarah
;
Gillespie, Erin Adamson
;
Chang, Woojung
; …
- In:
Journal of marketing theory and practice
23
(
2015
)
4
,
pp. 415-433
Persistent link: https://www.econbiz.de/10011340222
Saved in:
10
The ambivalent consumer : a sequential investigation of response amplification in buyer-seller encounters
Bush, Victoria D.
;
Yang, Lifeng
;
Hill, Katerina E.
- In:
Journal of marketing theory and practice
23
(
2015
)
4
,
pp. 402-414
Persistent link: https://www.econbiz.de/10011340223
Saved in:
11
Positive and negative social reactions to salesperson deviance
Hochstein, Bryan W.
;
Bonney, Leff
;
Clark, Melissa
- In:
Journal of marketing theory and practice
23
(
2015
)
3
,
pp. 303-320
Persistent link: https://www.econbiz.de/10011312658
Saved in:
12
Unwanted pursuit behavior : understanding salespeople's desire to pursue and desire to avoid customers
Alhouti, Sarah
;
Butler, Timothy D.
;
Johnson, Catherine M.
; …
- In:
Journal of marketing theory and practice
22
(
2014
)
4
,
pp. 385-400
Persistent link: https://www.econbiz.de/10010510252
Saved in:
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