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Journal of advertising research
Bamberger betriebswirtschaftliche Beiträge : BBB
7
International journal of market research
7
Journal of marketing theory and practice
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The international journal of bank marketing : IJBM
5
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Arbeitspapiere der FOM
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Innovationen im Personalmanagement : die spannendsten Entwicklungen aus der HR-Szene und ihr Nutzen für Unternehmen
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Marketing : ZFP ; journal of research and management
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NBER Working Paper
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/ Meinald T. Thielsch ... (Hrsg.)
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AMS-Report
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International journal of market research : JMRS ; the journal of the Market Research Society
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Marktforschung der Zukunft - Mensch oder Maschine? : Bewährte Kompetenzen in neuem Kontext
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Mathematica Policy Research Reports
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MehrWERT-Projektmanagement : Chancen zum Wachsen nutzen ; PM-Forum 2010, 27. Internationales Deutsches Projektmanagement-Forum ; Berlin, 26. - 27.10.2010 ; Tagungsband
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1
What survey researchers can learn from the 2016 U.S. pre-election polls : how to fine-tune survey methods and restore credibility
Terhanian, George
- In:
Journal of advertising research
57
(
2017
)
2
,
pp. 182-189
Persistent link: https://www.econbiz.de/10011709383
Saved in:
2
A process for developing an optimal model for reducing bias in nonprobability samples : the quest for accuracy continues in online survey research
Terhanian, George
;
Bremer, John
;
Olmsted, Jonathan
; …
- In:
Journal of advertising research
56
(
2016
)
1
,
pp. 14-24
Persistent link: https://www.econbiz.de/10011486032
Saved in:
3
Accounting for social-desirability bias in survey sampling : a model for predicting and calibrating the direction and magnitude of social-desirability bias
Gittelman, Steven
;
Lange, Victor
;
Cook, William A.
; …
- In:
Journal of advertising research
55
(
2015
)
3
,
pp. 242-254
Persistent link: https://www.econbiz.de/10011397048
Saved in:
4
Money talks ... to online opinion leaders : what motivates opinion leaders to make social-network referrals?
Shi, Mengze
;
Wojnicki, Andrea C.
- In:
Journal of advertising research
54
(
2014
)
1
,
pp. 81-91
Persistent link: https://www.econbiz.de/10010354582
Saved in:
5
Fast and Furious ... or much ado about nothing? : sub-optimal respondent behavior and data quality
Thomas, Randall K.
- In:
Journal of advertising research
54
(
2014
)
1
,
pp. 17-31
Persistent link: https://www.econbiz.de/10010354597
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6
Is mobile a reliable platform for survey taking? : defining quality in online surveys from mobile respondendts
Cook, William A.
- In:
Journal of advertising research
54
(
2014
)
2
,
pp. 141-148
Persistent link: https://www.econbiz.de/10010383791
Saved in:
7
Uses and misuses of online-survey panels in digital research : digging past the surface
Fulgoni, Gian
- In:
Journal of advertising research
54
(
2014
)
2
,
pp. 133-137
Persistent link: https://www.econbiz.de/10010383796
Saved in:
8
The impact of survey routers on sampling and surveys : unraveling the mysteries of survey-router design and deployment
Brigham, Nancy
;
Fallig, Michael
;
Miller, Chuck
- In:
Journal of advertising research
54
(
2014
)
4
,
pp. 381-387
Persistent link: https://www.econbiz.de/10010481199
Saved in:
9
You can't put a price tag on a survey participant's enjoyment : the latest findings from the ARF's "Foundations of quality" research
Walker, Robert W.
;
Cook, William A.
- In:
Journal of advertising research
53
(
2013
)
3
,
pp. 254-257
Persistent link: https://www.econbiz.de/10010199620
Saved in:
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