The chapter focuses on the role played by private labels (PLs) in the retailer-consumer relationship. Specifically, the results of a survey aimed at investigating the ability of a specific kind of PL, namely premium private label (PPL), to improve customer loyalty to the retailer are presented....

Starting from the analysis of corporate reputation construct, this research focuses on the emergent property of corporate reputation process that results from individual corporate image’s transmission within a informal network where various actors interact. This emergent property is...

The topics of disintermediation and re-intermediation, both offline and online, have captured the attention of researchers and practitioners alike. Relying on an information search perspective, this study aims to identify which factors (i.e. different socio-demographic characteristics and...

This paper represents the first step of a broader research project focusing on the growth performance of start-up firms in technological sectors. While our main assumption is that the growth of such firms can be mostly attributed to strategic factors, we aim at reviewing the available literature...

Starting from the analysis of corporate reputation construct, this research focuses on the emergent property of corporate reputation process that results from individual corporate image’s transmission within a informal network where various actors interact. This emergent property is...

The article focuses on subcontractors’ capability of linking to local hubs of internationalized networks and using them as springboards to international markets. The aim of this paper is to analyze the causal relationships between subcontractors’ relational capabilities and their degree of...