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~subject:"Relationship marketing"
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Marketing intelligence & planning
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The journal of services marketing
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Asia Pacific journal of marketing and logistics
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Journal of hospitality marketing & management
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Journal of marketing communications
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Journal of the Academy of Marketing Science
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Tourism management : research, policies, practice
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International journal of hospitality management
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Journal of internet commerce
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European journal of marketing
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
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International journal of e-business research : an official publication of the Information Resources Management Association
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Journal of fashion marketing and management
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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International journal of retail and distribution management
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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ECONIS (ZBW)
1,453
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1
Linking CIO-CMO communication and product
innovation
via virtual customer environment engagement : a moderated mediation study
Wang, Li
;
Tong, Chunyang
;
Yang, Zhiyong
- In:
British journal of management
34
(
2023
)
1
,
pp. 259-279
Persistent link: https://www.econbiz.de/10014279188
Saved in:
2
All without leaving home : building a conceptual model of virtual tourism experiences
Wei, Wenqi
;
Baker, Melissa A.
;
Onder, Irem
- In:
International journal of contemporary hospitality management
35
(
2023
)
4
,
pp. 1284-1303
Persistent link: https://www.econbiz.de/10014280780
Saved in:
3
Innovation
from virtual brand community members may only be virtually effective
Barretta, Paul G.
;
Firat, A. Fuat
- In:
International journal of internet marketing and …
16
(
2022
)
1/2
,
pp. 186-202
Persistent link: https://www.econbiz.de/10013041216
Saved in:
4
Study on the strategy of customer participation in service
innovation
in virtual community
Zeng, Shi
- In:
Inventi impact: retailing & consumer services
(
2018
)
4
,
pp. 198-204
Persistent link: https://www.econbiz.de/10012130316
Saved in:
5
Exploring strategies for capturing customer's tacit knowledge in customer integration methods
Bretschneider, Ulrich
;
Zogaj, Shkodran
- In:
International journal of knowledge management : IJKM ; …
12
(
2016
)
2
,
pp. 1-19
Persistent link: https://www.econbiz.de/10011623443
Saved in:
6
How to engage customers in co-creation : customers' motivations for collaborative
innovation
Fernandes, Teresa
;
Remelhe, Pedro
- In:
Journal of strategic marketing
24
(
2016
)
3/4
,
pp. 311-326
Persistent link: https://www.econbiz.de/10011592005
Saved in:
7
Involving online community customers in product
innovation
: the double-edged sword effect
Xie, Xuemei
;
Wang, Lijun
;
Zhang, Tao
- In:
Technovation : the international journal of …
123
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014478509
Saved in:
8
The effects of platform governance mechanisms on customer participation in supplier new product development
Wei, Ruiqi
;
Wang, Xinchun
;
Chang, Yu
- In:
Journal of business research : JBR
137
(
2021
),
pp. 475-487
Persistent link: https://www.econbiz.de/10012665786
Saved in:
9
Customer cocreation experience in online communities : antecedents and outcomes
Nohutlu, Zeynep Didem
;
Englis, Basil G.
;
Groen, Aard J.
; …
- In:
European journal of innovation management
25
(
2022
)
2
,
pp. 630-659
Persistent link: https://www.econbiz.de/10013041278
Saved in:
10
User engagement mechanisms of online co-design service : does user innovativeness matter?
Windasari, Nila A.
;
Visita, Luksi
- In:
Asian Academy of Management journal : AAMJ
24
(
2019
)
1
,
pp. 59-82
Persistent link: https://www.econbiz.de/10012426224
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