Purpose – The purpose of this paper is to review key research contributions that may be useful for rethinking service innovation. Service innovation is not a monolithic construct; therefore, the opportunities for further research are multidimensional and interdisciplinary....

This article conceptualizes and presents a research agenda for the emerging area of transformative service research, which lies at the intersection of service research and transformative consumer research and focuses on well-being outcomes related to service and services. A conceptual framework...

Purpose – The purpose of this article is to explore career development programs for the sales force including benefits, implementation and managerial implications. Design/methodology/approach – Career development programs are viewed through a conceptual model consisting of assessment,...