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ECONIS (ZBW)
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1
The role of marketing channels in supply chain management
Kozlenkova, Irina V.
;
Hult, G. Tomas M.
;
Lund, Donald J.
; …
- In:
Journal of retailing
91
(
2015
)
4
,
pp. 586-609
Persistent link: https://www.econbiz.de/10011422438
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2
A ten country-company study of sustainability and product-market performance : influences of doing good, warm glow, and price fairness
Hult, G. Tomas M.
;
Mena, Jeannette A.
;
Gonzalez-Perez, …
- In:
Journal of macromarketing : examining the interactions …
38
(
2018
)
3
,
pp. 242-261
Persistent link: https://www.econbiz.de/10011924367
Saved in:
3
Competing assessments of market-driven, sustainability-centered, and stakeholder-focused approaches to the customer-brand relationships and performance
Mena, Jeannette A.
;
Hult, G. Tomas M.
;
Ferrell, O. C.
; …
- In:
Journal of business research : JBR
95
(
2019
),
pp. 531-543
Persistent link: https://www.econbiz.de/10011980418
Saved in:
4
Toward a "theoretical toolbox" for the supplier-enabled fuzzy front end of the new product development process
Wowak, Kaitlin D.
;
Craighead, Christopher W.
;
Ketchen, David
- In:
The journal of supply chain management : a global …
52
(
2016
)
1
,
pp. 66-81
Persistent link: https://www.econbiz.de/10011434734
Saved in:
5
Disruptive marketing strategy
Hult, G. Tomas M.
;
Ketchen, David
- In:
AMS review : official publication of the Academy of …
7
(
2017
)
1/2
,
pp. 20-25
Persistent link: https://www.econbiz.de/10011741531
Saved in:
6
An empirical examination of firm, industry, and temporal effects on corporate social performance
Short, Jeremy C.
;
McKenny, Aaron F.
;
Ketchen, David
; …
- In:
Business & society
55
(
2016
)
8
,
pp. 1122-1156
Persistent link: https://www.econbiz.de/10011603971
Saved in:
7
Causal attribution for peer performance and international joint venture divestment
Hui, Kent N.
;
Hult, G. Tomas M.
;
Ketchen, David
- In:
Journal of international management
26
(
2020
)
2
,
pp. 1-17
Persistent link: https://www.econbiz.de/10012296816
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8
Effects of firm-, industry-, and country-level innovation on firm performance
Zhang, Yufei
;
Hult, G. Tomas M.
;
Ketchen, David
; …
- In:
Marketing letters : a journal of research in marketing
31
(
2020
)
2/3
,
pp. 231-245
Persistent link: https://www.econbiz.de/10012301458
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9
Prediction : Coveted, Yet Forsaken? Introducing a Cross‐Validated Predictive Ability Test in Partial Least Squares Path Modeling
Liengaard, Benjamin Dybro
;
Sharma, Pratyush Nidhi
; …
- In:
Decision Sciences
52
(
2020
)
2
,
pp. 362-392
Persistent link: https://www.econbiz.de/10012281470
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10
Dynamic interplays between online reviews and marketing promotions
Zhang, Yufei
;
Voorhees, Clay M.
;
Hult, G. Tomas M.
- In:
Journal of the Academy of Marketing Science
52
(
2024
)
6
,
pp. 1820-1841
Persistent link: https://www.econbiz.de/10015192964
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