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It is well known that transaction-specific investments (TSIs) made in customers by account managers makes them vulnerable to opportunism by customers (i.e., the targets of the investments). The present research shows that TSIs made in customers by account managers can also lead them to be...
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It is often the case that members of selling centers are governed by different control systems (i.e., some selling center members are governed more by behavior controls while others are governed more by outcome controls). Surprisingly, there is little research which examines the impact of...
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We explore the concept of peaking at the right time. Study 1 is a content analysis of 325 National Football League articles identifying four key triggers that prompt proclamations of peaking at the right time: turnarounds, impressive prior events, winning streaks, and out-ofs. Study 2...
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