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Behavioral implications of international social media advertising : an investigation of intervening and contingency factors

Johnston, Wesley J.; Khalil, Shadab; Le, Angelina Nhat Hanh - In: Journal of international marketing 26 (2018) 2, pp. 43-61

Persistent link: https://ebvufind01.dmz1.zbw.eu/10011879488

The terror of death and consumers' sustainability attitudes

Rahimah, Anni; Khalil, Shadab; Dang Huu Phuc; Cheng, … - In: Journal of retailing and consumer services 57 (2020), pp. 1-7

Persistent link: https://ebvufind01.dmz1.zbw.eu/10012305178

Red matte and glossy blue : how color and reflectance drive consumer indulgence

Khalil, Shadab; Chatterjee, Pubali; Cheng, Julian Ming Sung - In: European journal of marketing 57 (2023) 2, pp. 426-452

Persistent link: https://ebvufind01.dmz1.zbw.eu/10013502575

Enhancing sustainable supply chain management performance through alliance portfolio diversity : the mediating effect of sustainability collaboration

Le, Angelina Nhat Hanh; Nguyen, Tessa Tien; Cheng, … - In: International Journal of Operations & Production Management 41 (2021) 10, pp. 1593-1614

Purpose: While strategic alliances is a concept increasingly discussed in the field of sustainable supply chain management (SSCM), an emerging and more crucial concept regarding alliances—namely, the alliance portfolio—is mostly ignored in the SSCM context. Mainly drawing on the...

Persistent link: https://ebvufind01.dmz1.zbw.eu/10012639153

Effects of personal innovativeness and perceived value of disclosure on privacy concerns in proximity marketing : self-control as a moderator

Lin, Marta Yuan-Chen; Do, Ben-Roy; Nguyen, Tessa Tien; … - In: Journal of Research in Interactive Marketing 16 (2021) 2, pp. 310-327

Purpose: This research attempts to evaluate the effects of personal innovativeness and the perceived value of disclosure on the hierarchical nature of privacy concerns under the contingency of self-control when using proximity Bluetooth-beacon technology (PBBT) service in proximity marketing....

Persistent link: https://ebvufind01.dmz1.zbw.eu/10012641166

Commitment to and connection with green brands : perspectives of consumer social responsibility and terror management theory

Rahimah, Anni; Do, Ben-Roy; Le, Angelina Nhat Hanh; … - In: The journal of product & brand management 33 (2024) 3, pp. 314-329

Persistent link: https://ebvufind01.dmz1.zbw.eu/10015164668

A meta-analytic review of influence strategies in marketing channel relationships

Johnston, Wesley James; Le, Angelina Nhat Hanh; Cheng, … - In: Journal of the Academy of Marketing Science 46 (2018) 4, pp. 674-702

Persistent link: https://ebvufind01.dmz1.zbw.eu/10011911292

Effects of personal innovativeness and perceived value of disclosure on privacy concerns in proximity marketing : self-control as a moderator

Lin, Marta Yuan-Chen; Do, Ben-Roy; Nguyen, Tessa Tien; … - In: Journal of research in interactive marketing : … 16 (2022) 2, pp. 310-327

Persistent link: https://ebvufind01.dmz1.zbw.eu/10013277433

Sustainable marketing management : using bibliographic coupling to review the state-of-the-art and identify future research prospects

Pham Ngoc Thu Trang; Le, Angelina Nhat Hanh; Luc Phan Tan; … - In: Journal of business-to-business marketing 30 (2023) 1, pp. 63-85

Persistent link: https://ebvufind01.dmz1.zbw.eu/10014290361

The subsequent effects of negative emotions : from brand hate to anti-brand consumption behavior under moderating mechanisms

Rahimah, Anni; Dang Huu Phuc; Nguyen, Tessa Tien; … - In: The journal of product & brand management 32 (2023) 4, pp. 618-631

Persistent link: https://ebvufind01.dmz1.zbw.eu/10014281359