Similar Search Results

The power of consumption-imagery in communicating retail-store deals

Aydınoğlu, Nilüfer Z.; Krishna, Aradhna - In: Journal of retailing 95 (2019) 4, pp. 116-127

Persistent link: https://www.econbiz.de/10012154081

On the psychology of scarcity : when reminders of resource scarcity promote selfish (and generous) behior

Cian, Luca; Krishna, Aradhna; Schwarz, Norbert - In: Journal of consumer research : JCR ; an … 42 (2015) 4, pp. 632-651

Persistent link: https://www.econbiz.de/10011553159

Advertising a desired change : when process simulation Fosters (vs. Hinders) credibility and persuasion

Cian, Luca; Longoni, Chiara; Krishna, Aradhna - In: Journal of marketing research 57 (2020) 3, pp. 489-508

Persistent link: https://www.econbiz.de/10012214303

A Review of Consumer Embarrassment as a Public and Private Emotion

Krishna, Aradhna; Herd, Kelly B.; Aydınoğlu, Nilüfer Z. - In: Journal of Consumer Psychology 29 (2019) 3, pp. 492-516

Persistent link: https://www.econbiz.de/10012083023

A Sign of Things to Come: Behavioral Change through Dynamic Iconography

Cian, Luca; Krishna, Aradhna; Elder, Ryan S. - In: Journal of Consumer Research 41 (2015) 6, pp. 1426-1426

We propose that features of static visuals can lead to perceived movement (via dynamic imagery) and prepare the observer for action. We operationalize our research within the context of warning sign icons and show how subtle differences in iconography can affect human behavioral response. Across...

Persistent link: https://www.econbiz.de/10011196629

"Sound and safe" : the effect of ambient sound on the perceived safety of public spaces

Sayin, Eda; Krishna, Aradhna; Ardelet, Caroline; … - In: International journal of research in marketing : IJRM ; … 32 (2015) 4, pp. 343-353

Persistent link: https://www.econbiz.de/10011428857

Turning off the lights : consumers' environmental efforts depend on visible efforts of firms

Wang, Wenbo; Krishna, Aradhna; McFerran, Brent - In: Journal of marketing research : JMR 54 (2017) 3, pp. 478-494

Persistent link: https://www.econbiz.de/10011697473

Rejecting responsibility : low physical involvement in obtaining food promotes unhealthy eating

Hagen, Linda; Krishna, Aradhna; McFerran, Brent - In: Journal of marketing research : JMR 54 (2017) 4, pp. 589-604

Persistent link: https://www.econbiz.de/10011743698

When bigger is better (and when it is not) : implicit bias in numeric judgments

Kyung, Ellie J.; Thomas, Manoj; Krishna, Aradhna - In: Journal of consumer research : JCR ; an … 44 (2017) 1, pp. 62-79

Persistent link: https://www.econbiz.de/10011763794

A clearer spotlight on spotlight : understanding, conducting and reporting

Krishna, Aradhna - In: Journal of consumer psychology : JCP : the official … 26 (2016) 3, pp. 315-324

Persistent link: https://www.econbiz.de/10011531080