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Consumer behaviour
9
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Young consumers : insight and ideas for responsible marketers
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ECONIS (ZBW)
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Adolescent influence on parental purchase decisions: typology of innovative products
Dikčius, Vytautas
;
Pikturnienė, Indrė
; …
- In:
Market : review for marketing theory and practice
30
(
2018
)
1
,
pp. 23-39
Persistent link: https://www.econbiz.de/10011994703
Saved in:
2
Adolescents' engagement in parental purchase decisions for durable goods : scale development and validation
Dikčius, Vytautas
;
Pikturnienė, Indrė
; …
- In:
Journal of customer behaviour
18
(
2019
)
1
,
pp. 35-60
Persistent link: https://www.econbiz.de/10012257446
Saved in:
3
Typology of measures of children engagement in parental purchase decisions
Dikcius, Vytautas
;
Pikturniene, Indre
;
Reardon, James
- In:
Young consumers : insight and ideas for responsible …
18
(
2017
)
2
,
pp. 141-158
Persistent link: https://www.econbiz.de/10011748473
Saved in:
4
The effect of COO on retail buyers’ propensity to trial new products
Reardon, James
;
Vianelli, Donata
;
Miller, Chip E.
- In:
International marketing review
34
(
2017
)
2
,
pp. 311-329
Persistent link: https://www.econbiz.de/10011674264
Saved in:
5
Ketchup with your fries? : utilizing complementary product displays to transfer attention to a focal product
Radon, Anita
;
Brannon, Daniel C.
;
Reardon, James
- In:
Journal of retailing and consumer services
58
(
2021
),
pp. 1-9
Persistent link: https://www.econbiz.de/10012431662
Saved in:
6
The effect of student perceived benefits and obstacles to determine if and where to study abroad
Reardon, James
;
Miller, Chip E.
;
McCorkle, Denny E.
- In:
Journal of international education in business : JIEB
15
(
2022
)
2
,
pp. 351-372
Persistent link: https://www.econbiz.de/10013375321
Saved in:
7
Effects of country of origin and importers' innovativeness in new product trials
Pegan, Giovanna
;
Reardon, James
;
Vianelli, Donata
- In:
The journal of business & industrial marketing
37
(
2022
)
11
,
pp. 2344-2360
Persistent link: https://www.econbiz.de/10013455407
Saved in:
8
The impact of social media marketing on new venture performance
Venciute, Dominyka
;
Auruskeviciene, Vilte
;
Reardon, James
- In:
Corporate communications : an international journal
28
(
2023
)
5
,
pp. 788-810
Persistent link: https://www.econbiz.de/10014334570
Saved in:
9
The impact of employees' social media advocacy on attitudes toward the brand : the mediating role of parasocial relationships
Venciūtė, Dominyka
;
Karalius, Lukas
;
Reardon, James
; …
- In:
The journal of product & brand management
32
(
2023
)
8
,
pp. 1374-1387
Persistent link: https://www.econbiz.de/10014485577
Saved in:
10
Predictors of recycling behaviour intentions among urban Lithuanian inhabitants
Pikturnienė, Indrė
;
Bäumle, Greta
- In:
Journal of business economics and management
17
(
2016
)
5
,
pp. 780-795
Persistent link: https://www.econbiz.de/10011625865
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