//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Academic Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~accessRights:"restricted"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Collaboration, communication,...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Consumer behaviour
72
Konsumentenverhalten
70
Relationship marketing
43
Beziehungsmarketing
42
Franchising
25
Luxury goods
19
Luxusgüter
19
Social Web
19
Social web
19
Online retailing
15
Online-Handel
15
Brand management
14
Customer satisfaction
14
Kundenzufriedenheit
14
Markenführung
14
Marketing management
14
Marketingmanagement
14
Service quality
14
Advertising
13
Dienstleistungsqualität
13
E-commerce
13
Electronic Commerce
13
Internet marketing
13
Online-Marketing
13
Brand image
12
Markenimage
12
Marketing
12
Artificial intelligence
11
Künstliche Intelligenz
11
Australia
10
Brand
10
Markenartikel
10
Werbung
10
Advertising effects
9
Einzelhandel
9
Emotion
9
Retail trade
9
Werbewirkung
9
Digitalisierung
8
Digitization
8
more ...
less ...
Online availability
All
Undetermined
Free
17
Type of publication
All
Article
177
Book / Working Paper
9
Type of publication (narrower categories)
All
Article in journal
107
Aufsatz in Zeitschrift
107
Aufsatz im Buch
19
Book section
19
research-article
15
Aufsatzsammlung
6
back-matter
1
case-report
1
more ...
less ...
Language
All
English
182
Undetermined
4
Author
All
Thaichon, Park
141
Quach, Sara
76
Weaven, Scott
39
Frazer, Lorelle
36
Shao, Wei
10
Surachartkumtonkun, Jiraporn
10
Ratten, Vanessa
9
Barari, Mojtaba
8
Ross, Mitchell
8
Grace, Debra
7
Jayawardena, Nirma Sadamali
7
Lavuri, Rambabu
7
Septianto, Felix
7
Thaichon, Paramaporn
7
Bu, Yi
6
Cheah, Jun-Hwa
6
Hamelin, Nicolas
6
Hiram Ting
6
Jebarajakirthy, Charles
6
Weaven, Scott K.
6
Parkinson, Joy
5
Alsalem, Amani
4
Hasan, Rakibul
4
Levin, Elizabeth
4
Merrilees, Bill
4
Zhang, Yunen
4
Bodle, Kerry
3
Brimble, Mark
3
Brown, James R.
3
Ferm, Lars-Erik Casper
3
Jaiswal, Deepak
3
Kautish, Pradeep
3
Ngo, Liem Viet
3
Nguyen, Mai
3
Nyadzayo, Munyaradzi
3
Palmatier, Robert W.
3
Pentecost, Robin
3
Quach, Thu Nguyen
3
Roussety, Maurice
3
Taleizadeh, Ata Allah
3
more ...
less ...
Published in...
All
Journal of retailing and consumer services
23
Asia Pacific journal of marketing and logistics
15
Asia Pacific Journal of Marketing and Logistics
11
Developing digital marketing : relationship perspectives
10
Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
9
Journal of strategic marketing
8
Marketing Intelligence & Planning
7
Australasian marketing journal
6
Journal of consumer behaviour
6
Luxury marketing, sustainability and technology : the future of luxury management
6
European Journal of Marketing
5
Journal of business research : JBR
4
Marketing intelligence & planning
4
Qualitative Market Research: An International Journal
4
Services marketing quarterly
4
Entrepreneurship and organizational change : managing innovation and creative capabilities
3
European journal of marketing
3
Industrial marketing management : the international journal for industrial and high-tech firms
3
Journal of Business & Industrial Marketing
3
Journal of Business Research
3
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
3
Subsistence entrepreneurship : the interplay of collaborative innovation, sustainability and social goals
3
Entrepreneurial opportunities : economics and sustainability for future growth
2
International Journal of Consumer Studies
2
International journal of advertising : the review of marketing communications
2
International journal of retail and distribution management
2
Journal of Consumer Behaviour
2
Psychology & marketing
2
Routledge studies in luxury management
2
The journal of business & industrial marketing
2
A guide to planning and managing open innovative ecosystems
1
Australian accounting review : AAR
1
Covid-19, technology and marketing : moving forward and the new normal
1
Emerald insight
1
International Journal of Nonprofit and Voluntary Sector Marketing
1
International Journal of Retail & Distribution Management
1
International journal of hospitality management
1
International marketing review
1
Journal of Business Economics and Management
1
Journal of Consumer Marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
143
Other ZBW resources
39
RePEc
4
Showing
1
-
10
of
186
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Female franchisees : a lost opportunity for franchising sector growth?
Thaichon, Park
;
Weaven, Scott
;
Quach, Sara
;
Bodey, Kelli
; …
- In:
Journal of strategic marketing
28
(
2020
)
2
,
pp. 107-122
Persistent link: https://www.econbiz.de/10012202797
Saved in:
2
What to expect after the honeymoon : evolutionary psychology of part-time franchising
Thaichon, Park
;
Weaven, Scott
;
Quach, Sara
;
Baker, Brent
; …
- In:
Journal of strategic marketing
28
(
2020
)
8
,
pp. 702-726
Persistent link: https://www.econbiz.de/10012313935
Saved in:
3
Surviving an economic downturn : dynamic capabilities of SMEs
Weaven, Scott
;
Quach, Sara
;
Thaichon, Park
;
Frazer, Lorelle
- In:
Journal of business research : JBR
128
(
2021
),
pp. 109-123
Persistent link: https://www.econbiz.de/10012494444
Saved in:
4
Price promotion in omnichannel retailing : how much is too much?
Quach, Sara
;
Barari, Mojtaba
;
Thaichon, Park
;
Moudrý, …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
1
,
pp. 198-213
Persistent link: https://www.econbiz.de/10013553045
Saved in:
5
Relationship outcomes following a service failure : the role of agent likability
Radu, Alexandru
;
Quach, Sara
;
Thaichon, Park
; …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
2
,
pp. 364-379
Persistent link: https://www.econbiz.de/10013553058
Saved in:
6
The effects of team diversity on promoting sustainable luxury products
Quach, Sara
;
Septianto, Felix
;
Thaichon, Park
;
Sung, Billy
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
9
,
pp. 2082-2103
Persistent link: https://www.econbiz.de/10015210733
Saved in:
7
Exploring the differential effects of consumer brand attitude persuasion for printed advertisements in luxury and nonluxury brands
Jayawardena, Nirma Sadamali
;
Quach, Sara
; …
- In:
Asia Pacific journal of marketing and logistics
36
(
2024
)
9
,
pp. 2155-2176
Persistent link: https://www.econbiz.de/10015210746
Saved in:
8
Simplifying sentiment analysis on social media : a step-by-step approach
Xuan Truong Du Chau
;
Thanh Toan Nguyen
;
Jo, Jun
;
Quach, Sara
- In:
Australasian marketing journal : AMJ ; official journal …
32
(
2024
)
4
,
pp. 367-380
Persistent link: https://www.econbiz.de/10015138116
Saved in:
9
The role of creativity and project management in enhancing service quality of advertising agencies : a qualitative approach
Levin, Elizabeth
;
Thaichon, Park
;
Quach, Sara
;
Lobo, Antonio
- In:
Australasian marketing journal
26
(
2018
)
1
,
pp. 31-40
Persistent link: https://www.econbiz.de/10011880456
Saved in:
10
From connoisseur luxury to mass luxury : value co-creation and co-destruction in the online environment
Quach, Sara
;
Thaichon, Park
- In:
Journal of business research : JBR
81
(
2017
),
pp. 163-172
Persistent link: https://www.econbiz.de/10011771667
Saved in:
1
2
3
4
5
6
7
8
9
10
11
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->