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Electronic customer relationship management (eCRM) has become the latest paradigm in the world of customer relationship management. Recent business surveys suggest that up to 50 per cent of such implementations do not yield measurable returns on investment. A secondary analysis of 13 case...
Persistent link: https://www.econbiz.de/10014687534
Marketing concepts and definitions have remained relatively unchanged until recently. Electronic customer relationship management (eCRM) has forced marketing managers to reevaluate how, when and to what extent they interact with their customers. This paper is focused on the role of specific...
Persistent link: https://www.econbiz.de/10014859573
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Purpose: The physical internet (PI) is an emerging logistics and supply chain management (SCM) concept that draws on different technologies and areas of research, such as the Internet of Things (IoT) and key performance indicators, with the purpose of revolutionizing existing logistics and SCM...
Persistent link: https://www.econbiz.de/10012276043
Purpose The purpose of this paper is to better understand how interorganizational relationships influence information and communications technology (ICT)-enabled supply chain (SC) interactions of small- and medium-sized enterprises (SMEs) in developed versus developing economies through the...
Persistent link: https://www.econbiz.de/10015009185
This study examines the potential of RFID technology to increase the agility of supply-chain e-commerce systems by mitigating the bullwhip effect. The bullwhip effect is a supply-chain phenomenon that reveals a lack of business agility characterized by the amplification of inventory variance....
Persistent link: https://www.econbiz.de/10011140877
An extensive body of research has tested the information systems success model in many contexts. Surprisingly, few of these studies have applied it to e-commerce. A study by represents one such initiative, but it is crucial to address several remaining gaps associated with that study. Moreover,...
Persistent link: https://www.econbiz.de/10011268559
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Password reuse - using the same password for multiple accounts - is a prevalent phenomenon that can make even the most secure systems vulnerable. When passwords are reused across multiple systems, hackers may compromise accounts by stealing passwords from low-security sites to access sites with...
Persistent link: https://www.econbiz.de/10010973704
Globalization has led to the increasing use of organizational teams comprising individuals with diverse cultural backgrounds. Existing research suggests that collaborative software may benefit multicultural teams. However, most prior studies are limited by their focus on U.S. and Western...
Persistent link: https://www.econbiz.de/10010544868