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Virtuelle Stimuli für Kundente...
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ECONIS (ZBW)
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Entrepreneurial passion of team leaders in new product development projects : an investigation of performance consequences and underlying mechanisms
Friedrich, Oliver Christoph
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2019
Persistent link: https://www.econbiz.de/10012119328
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2
Myopic marketing and R&D management in the context of corporate financing : an empirical investigation of manifestations and consequences
Willmann, Daniel
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2017
Persistent link: https://www.econbiz.de/10011639141
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3
Essays in innovation, collaboration, and imitation : exploring value appropriation strategies in open innovation
Foege, Johann Nils
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2016
Persistent link: https://www.econbiz.de/10011667618
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4
Influencing consumer behavior with Facebook : an analysis of social network advertising (SNA) formats and content
Gavilanes Rivadeneira, José Manuel
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2016
Persistent link: https://www.econbiz.de/10011686788
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5
Understanding retailer payment transaction costs in B2C E-commerce
Grüschow, Robert Maximilian
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2017
Persistent link: https://www.econbiz.de/10011705390
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6
Managing expectations : explaining and influencing post-purchase evaluations and return intentions in online retailing
Hellemann, Niklas Jan
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2017
Persistent link: https://www.econbiz.de/10011705406
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