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Towards a model of dynamic capabilities in innovation-based competitive strategy : insights from project-oriented service firms
Salunke, Sandeep; Weerawardena, Jay; McColl-Kennedy, … - In: Industrial marketing management : the international … 40 (2011) 8, pp. 1251-1263
Persistent link: https://www.econbiz.de/10009410665
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The central role of knowledge integration capability in service innovation-based competitive strategy
Salunke, Sandeep; Weerawardena, Jay; McColl-Kennedy, … - In: Industrial marketing management : the international … 76 (2019), pp. 144-156
Persistent link: https://www.econbiz.de/10011990749
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Towards a model of dynamic capabilities in innovation-based competitive strategy: Insights from project-oriented service firms
Salunke, Sandeep; Weerawardena, Jay; McColl-Kennedy, … - In: Industrial marketing management : the international … 40 (2011) 8, pp. 1251-1264
Persistent link: https://www.econbiz.de/10009806451
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The learning subsystem interplay in service innovation in born global service firm internationalization
Weerawardena, Jay; Salunke, Sandeep; Knight, Gary A.; … - In: Industrial marketing management : the international … 89 (2020), pp. 181-195
Persistent link: https://www.econbiz.de/10012290007
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Capabilities development and deployment activities in born global B-to-B firms for early entry into international markets
Weerawardena, Jay; Sullivan Mort, Gillian; Liesch, … - In: Industrial marketing management : the international … 78 (2019), pp. 122-136
Persistent link: https://www.econbiz.de/10012026166
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Establishing measures and drivers of consumer brand engagement behaviours
Dwivedi, Abhishek; Wilkie, Dean; Johnson, Lester W.; … - In: The journal of brand management : an international journal 23 (2016) 5, pp. 41-69
Persistent link: https://www.econbiz.de/10011565276
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The effects of perceived industry competitive intensity and marketing-related capabilities : drivers of superior brand performance
O'Cass, Aron; Weerawardena, Jay - In: Industrial marketing management : the international … 39 (2010) 4, pp. 571-581
Persistent link: https://www.econbiz.de/10003983988
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Capabilities, innovation and competitive advantage
Weerawardena, Jay; Mavondo, Felix T. - In: Industrial marketing management : the international … 40 (2011) 8, pp. 1220-1223
Persistent link: https://www.econbiz.de/10009410669
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Special issue: Capabilities, innovation and competitive advantage
Weerawardena, Jay (contributor) - 2011
Persistent link: https://www.econbiz.de/10009410675
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Strategic use of social media in marketing and financial performance : the B2B SME context
Cao, Guangming; Weerawardena, Jay - In: Industrial marketing management : the international … 111 (2023), pp. 41-54
Persistent link: https://www.econbiz.de/10014368295