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European management journal
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European management journal : publ. twice a year for the Scottish Business School
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How to sustain the customer experience : an overview of experience components to co-create value with the customer
Gentile, Chiara
;
Spiller, Nicola
;
Noci, Giuliano
- In:
European management journal
25
(
2007
)
5
,
pp. 395-410
Persistent link: https://www.econbiz.de/10003569655
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Marketing strategy and marketing performance measurement system : exploring the relationship
Lamberti, Lucio
;
Noci, Giuliano
- In:
European management journal
28
(
2010
)
2
,
pp. 139-152
Persistent link: https://www.econbiz.de/10003960920
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