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Understanding the role of marketing–purchasing collaboration in industrial markets : the case of Russia
Smirnova, Maria; Henneberg, Stephan; Ashnai, Bahar; … - In: Industrial marketing management : the international … 40 (2011) 1, pp. 54-64
Persistent link: https://www.econbiz.de/10008907889
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Using actors' perceptions of network roles and positions to understand network dynamics
Abrahamsen, Morten H.; Henneberg, Stephan; Naudé, Peter - In: Industrial marketing management : the international … 41 (2012) 2, pp. 259-269
Persistent link: https://www.econbiz.de/10009544757
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Sensemaking in business networks : introducing dottograms to analyse network changes
Abrahamsen, Morten H.; Henneberg, Stephan; Naudé, Peter - In: Industrial marketing management : the international … 41 (2012) 6, pp. 1035-1046
Persistent link: https://www.econbiz.de/10009656638