Narrow search
Showing 1 - 7 of 7
Cover Image
The future of Industrial Marketing Management
Lindgreen, Adam; Di Benedetto, C. Anthony - In: Industrial marketing management : the international … 67 (2017), pp. 1-4
Persistent link: https://www.econbiz.de/10011822001
Cover Image
Past, present, and future business-to-business marketing research
Lindgreen, Adam; Di Benedetto, C. Anthony; Geersbro, Jens; … - In: Industrial marketing management : the international … 69 (2018), pp. 1-4
Persistent link: https://www.econbiz.de/10011822263
Cover Image
The emergence of industrial marketing management as the leading academic journal in business-to-business marketing
Di Benedetto, C. Anthony; Lindgreen, Adam - In: Industrial marketing management : the international … 69 (2018), pp. 5-12
Persistent link: https://www.econbiz.de/10011822267
Cover Image
Citation classics from Industrial marketing management : celebrating forty-seven years of publications on business-to-business marketing management
Lindgreen, Adam; Di Benedetto, C. Anthony - In: Industrial marketing management : the international … 73 (2018), pp. 1-6
Persistent link: https://www.econbiz.de/10011904649
Cover Image
Editorial: qualitative research in business marketing management
Lindgreen, Adam; Di Benedetto, C. Anthony; Thornton, … - In: Industrial marketing management : the international … 98 (2021), pp. A1-A9
Persistent link: https://www.econbiz.de/10013206341
Cover Image
Implementing market orientation in industrial firms: a multiple case study
Beverland, Michael B.; Lindgreen, Adam - In: Industrial marketing management : the international … 36 (2007) 4, pp. 430-442
Persistent link: https://www.econbiz.de/10003469135
Cover Image
A diagnostic tool to determine a strategic improvisation Readiness Index Score (IRIS) to survive, adapt, and thrive in a crisis
Hughes, Paul; Morgan, Robert; Hodgkinson, Ian R.; … - In: Industrial marketing management : the international … 88 (2020), pp. 485-499
Persistent link: https://www.econbiz.de/10012285389