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Why frontline employees engage as idea collectors : an assessment of underlying motives and critical success factors
Woisetschläger, David; Hanning, Debra; Backhaus, Christof - In: Industrial marketing management : the international … 52 (2016), pp. 109-116
Persistent link: https://www.econbiz.de/10011447498
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Service & solution innovation : overview and research agenda
Evanschitzky, Heiner; Wangenheim, Florian V.; … - In: Industrial marketing management : the international … 40 (2011) 5, pp. 657-660
Persistent link: https://www.econbiz.de/10009273132
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Special issue: Service and solution innovation
Woisetschläger, David (contributor) - 2011
Persistent link: https://www.econbiz.de/10009273134
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Exploring the contribution of management innovation to the evolution of dynamic capabilities
Gebauer, Heiko - In: Industrial marketing management : the international … 40 (2011) 8, pp. 1238-1250
Persistent link: https://www.econbiz.de/10009410667
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How to convert digital offerings into revenue enhancement : conceptualizing business model dynamics through explorative case studies
Gebauer, Heiko; Arzt, Alexander; Kohtamäki, Marko; … - In: Industrial marketing management : the international … 91 (2020), pp. 429-441
Persistent link: https://www.econbiz.de/10012422297
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Internet of things technologies, digital servitization and business model innovation in BtoB manufacturing firms
Paiola, Marco; Gebauer, Heiko - In: Industrial marketing management : the international … 89 (2020), pp. 245-264
Persistent link: https://www.econbiz.de/10012290050