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The impact of performance measurement diversity on customer-oriented selling behavior
Kerr, Peter D.; Franco-Santos, Monica - In: Industrial marketing management : the international … 110 (2023), pp. 56-67
Persistent link: https://www.econbiz.de/10014306694
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The role of relational capabilities in the organization of international sourcing activities : a literature review
Pagano, Alessandro - In: Industrial marketing management : the international … 38 (2009) 8, pp. 903-913
Persistent link: https://www.econbiz.de/10003924783
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Strategic decision making in business relationships : a dyadic agent-based simulation approach
Forkmann, Sebastian; Wang, Di; Henneberg, Stephan; … - In: Industrial marketing management : the international … 41 (2012) 5, pp. 816-830
Persistent link: https://www.econbiz.de/10009656244
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From organizational ambidexterity to organizational performance : the mediating role of value co-creation
Sarmento, Maria; Simões, Cláudia; Lages, Luis Filipe - In: Industrial marketing management : the international … 118 (2024), pp. 175-188
Persistent link: https://www.econbiz.de/10014531692
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A framework for understanding strategic network performance : exploring efficiency and effectiveness at the network level
Bayne, Lyndie; Schepis, Daniel; Purchase, Sharon - In: Industrial marketing management : the international … 67 (2017), pp. 134-147
Persistent link: https://www.econbiz.de/10011822041
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Leadership and organizational learning's role on innovation and performance: lessons from Spain
Aragón-Correa, J. Alberto; García-Morales, Víctor J.; … - In: Industrial marketing management : the international … 36 (2007) 3, pp. 349-359
Persistent link: https://www.econbiz.de/10003450771
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Strategic use of social media in marketing and financial performance : the B2B SME context
Cao, Guangming; Weerawardena, Jay - In: Industrial marketing management : the international … 111 (2023), pp. 41-54
Persistent link: https://www.econbiz.de/10014368295
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Reciprocal value propositions in practice : constraints in digital markets
Truong, Yann; Simmons, Geoffrey; Palmer, Mark - In: Industrial marketing management : the international … 41 (2012) 1, pp. 197-206
Persistent link: https://www.econbiz.de/10009513187
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A value-in-process analysis of relationship interactions in non-equity alliances
Toon, Mark A.; Robson, Matthew J.; Morgan, Robert - In: Industrial marketing management : the international … 41 (2012) 1, pp. 186-196
Persistent link: https://www.econbiz.de/10009513189
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More is not always better : the impact of relationship functions on customer-perceived relationship value
Ritter, Thomas; Walter, Achim - In: Industrial marketing management : the international … 41 (2012) 1, pp. 136-144
Persistent link: https://www.econbiz.de/10009513205