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~isPartOf:"International journal of contemporary hospitality management"
~isPartOf:"Journal of financial services marketing : JFSM"
~subject:"Beziehungsmarketing"
~subject:"Markenführung"
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Beziehungsmarketing
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Relationship marketing
190
Consumer behaviour
91
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International journal of contemporary hospitality management
Journal of financial services marketing : JFSM
Journal of business research : JBR
624
Journal of retailing and consumer services
582
Industrial marketing management : the international journal for industrial and high-tech firms
398
International journal of hospitality management
280
SpringerLink / Bücher
257
The journal of services marketing
225
The journal of business & industrial marketing
192
The service industries journal
184
Journal of the Academy of Marketing Science
164
Journal of strategic marketing
161
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
Journal of service research : JSR
117
Journal of travel and tourism marketing
115
Journal of hospitality marketing & management
114
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
Journal of service management
106
Journal of retailing
103
Gabler Edition Wissenschaft
102
The journal of brand management : an international journal
101
Cogent business & management
100
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
99
Psychology & marketing
99
Marketing intelligence & planning
97
European journal of marketing : EJM
95
Services marketing quarterly
90
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Business horizons
69
Springer eBook Collection / Business and Economics
69
International journal of retail & distribution management
68
European journal of operational research : EJOR
67
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ECONIS (ZBW)
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Implementing Customer Relationship Management (CRM) in hotel industry from organizational culture perspective : case of a chain hotel in the UK
Rahimi, Roya
;
Gunlu, Ebru
- In:
International journal of contemporary hospitality management
28
(
2016
)
1
,
pp. 89-112
Persistent link: https://www.econbiz.de/10011435696
Saved in:
2
Effects of commitment on intentional loyalty at the person-to-person and person-to-firm levels
Srandberg, Christer
;
Wahlberg, Olof
;
Öhman, Peter
- In:
Journal of financial services marketing : JFSM
20
(
2015
)
3
,
pp. 191-207
Persistent link: https://www.econbiz.de/10011480279
Saved in:
3
Continuous mobile banking usage and relationship commitment : a multi-country assessment
Shaikh, Aijaz A.
;
Karjaluoto, Heikki
;
Chinje, Nathalie …
- In:
Journal of financial services marketing : JFSM
20
(
2015
)
3
,
pp. 208-219
Persistent link: https://www.econbiz.de/10011480290
Saved in:
4
Mobile nudging : youth engagement with banking apps
Wijland, Roel
;
Hansen, Paul Colin
;
Gardezi, Fatima
- In:
Journal of financial services marketing : JFSM
21
(
2016
)
1
,
pp. 51-63
Persistent link: https://www.econbiz.de/10011480853
Saved in:
5
Co-creation and higher order customer engagement in hospitality and tourism services : a critical review
Chathoth, Prakash K.
;
Ungson, Gerardo R.
;
Harrington, …
- In:
International journal of contemporary hospitality management
28
(
2016
)
2
,
pp. 222-245
Persistent link: https://www.econbiz.de/10011459755
Saved in:
6
Towards a better understanding of mobile banking : the impact of customer experience on trust and commitment
Rajaobelina, Lova
;
Brun, Isabelle
;
Tep, Sandrine Prom
; …
- In:
Journal of financial services marketing : JFSM
23
(
2018
)
3/4
,
pp. 141-152
Persistent link: https://www.econbiz.de/10011975268
Saved in:
7
Customer experience in omni-channel banking services
Komulainen, Hanna
;
Makkonen, Hannu
- In:
Journal of financial services marketing : JFSM
23
(
2018
)
3/4
,
pp. 190-199
Persistent link: https://www.econbiz.de/10011975280
Saved in:
8
Corporate greed : its effect on customer satisfaction, corporate social responsibility and corporate reputation among bank customers
Caruana, Albert
;
Vella, Joseph
;
Konietzny, Jirka
; …
- In:
Journal of financial services marketing : JFSM
23
(
2018
)
3/4
,
pp. 226-233
Persistent link: https://www.econbiz.de/10011975366
Saved in:
9
The customer experience ecosystem in two cultural contexts
Barari, Mojtaba
;
Furrer, Olivier
- In:
Journal of financial services marketing : JFSM
23
(
2018
)
3/4
,
pp. 234-243
Persistent link: https://www.econbiz.de/10011975370
Saved in:
10
The effect of promotional interest rates on customer borrowing and payment behavior in the credit card industry
Murthi, B. P. S.
;
Girju, Marina
;
Steffes, Erin
- In:
Journal of financial services marketing : JFSM
24
(
2019
)
1/2
,
pp. 11-20
Persistent link: https://www.econbiz.de/10012059997
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