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Factors influencing consumers' purchase intention towards online group buying in Malaysia
Yean Sien Liew; Mohammad Falahat - In: International journal of electronic marketing and … 10 (2019) 1, pp. 60-77
Persistent link: https://www.econbiz.de/10012036982
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Building brand advocacy on social media to improve brand equity
Mathur, Manisha - In: International journal of electronic marketing and … 10 (2019) 2, pp. 150-172
Persistent link: https://www.econbiz.de/10012037002
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Affect-based and personality-based trust and risk in social commerce
Abou-Elgheit, Emad - In: International journal of electronic marketing and … 10 (2019) 2, pp. 173-207
Persistent link: https://www.econbiz.de/10012037004
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Examining telegram users' motivations, technical characteristics, trust, attitudes, and positive word-of-mouth : evidence from Iran
Ghorbanzadeh, Davood; Saeednia, Hamid Reza - In: International journal of electronic marketing and … 9 (2018) 4, pp. 344-365
Persistent link: https://www.econbiz.de/10011975064
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Preference criteria for online shopping among university students
Amiruddin Ahamat; Muhamad Sham Bin Shahkat Ali - In: International journal of electronic marketing and … 10 (2019) 3, pp. 244-259
Persistent link: https://www.econbiz.de/10012106624
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The Colombian electronic consumer : analysis of the leading factors of e-commerce use
Sánchez-Torres, Javier A.; Arroyo-Cañada, Francisco Javier - In: International journal of electronic marketing and … 10 (2019) 3, pp. 283-308
Persistent link: https://www.econbiz.de/10012106627
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Retail service quality, satisfaction, and trust : the key to shopper loyalty in the context of the Indonesian traditional market
Najib, Moh Farid; Sosianika, Adila - In: International journal of electronic marketing and … 10 (2019) 4, pp. 425-440
Persistent link: https://www.econbiz.de/10012168820
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Managing quality and customer trust in the e-retailing servicescape
Bateman, Patrick J.; Ulusoy, Emre; Keillor, Bruce D. - In: International journal of electronic marketing and … 8 (2017) 3, pp. 232-257
Persistent link: https://www.econbiz.de/10011849094
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Influence of user generated content in online shopping : impact of gender on purchase behaviour, trust, and intention to purchase
Sethna, Beheruz N.; Hazari, Sunil; Bergiel, Blaise - In: International journal of electronic marketing and … 8 (2017) 4, pp. 344-371
Persistent link: https://www.econbiz.de/10011858781
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A two-stage approach for a reflective-formative hierarchical latent variable model for measuring customer loyalty : special case of Indian e-customers
Paul, Thomas John; Jacob, Jayanth - In: International journal of electronic marketing and … 9 (2018) 3, pp. 230-253
Persistent link: https://www.econbiz.de/10011925506