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~isPartOf:"International journal of hospitality management"
~isPartOf:"International journal of internet marketing and advertising : IJIMA"
~subject:"Brand image"
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Brand image
Beziehungsmarketing
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Relationship marketing
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Consumer behaviour
208
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Customer satisfaction
154
Kundenzufriedenheit
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Han, Heesup
3
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Song, Hak-jun
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International journal of hospitality management
International journal of internet marketing and advertising : IJIMA
Journal of business research : JBR
102
The journal of product & brand management
78
The journal of brand management : an international journal
69
Journal of retailing and consumer services
68
Asia Pacific journal of marketing and logistics
29
Cogent business & management
26
Journal of travel and tourism marketing
25
Psychology & marketing
23
Industrial marketing management : the international journal for industrial and high-tech firms
22
Journal of strategic marketing
19
European journal of marketing : EJM
18
Journal of hospitality marketing & management
17
Marketing intelligence & planning
17
International journal of contemporary hospitality management
15
Journal of promotion management : innovations in planning and applied research
15
Tourism management : research, policies, practice
15
Journal of marketing management : MM
14
Journal of marketing communications
13
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
13
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
12
Journal of the Academy of Marketing Science
12
European journal of marketing
11
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
11
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
11
Journal of marketing management : JMM ; journal of the Academy of Marketing
10
Journal of research in interactive marketing : interactive marketing and computer-mediated communication
10
SpringerLink / Bücher
10
Global business review
9
International journal of electronic marketing and retailing : IJEMR
9
Journal of business ethics : JOBE
9
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
8
International review on public and non-profit marketing
8
Journal of internet commerce
8
Journal of service management
8
Pakistan journal of commerce and social sciences
8
The international review of retail, distribution and consumer research
8
The journal of business & industrial marketing
8
The journal of consumer marketing
8
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ECONIS (ZBW)
53
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1
Do resources mediate the relationships between the internet and performance in the marketing domain? : testing the role of customer orientation and brand equity
Ordanini, Andrea
;
Rubera, Gaia
- In:
International journal of internet marketing and …
4
(
2007
)
1
,
pp. 4-25
Persistent link: https://www.econbiz.de/10003560099
Saved in:
2
Creating a model of customer equity for chain restaurant brand formation
Hyun, Sunghyup Sean
- In:
International journal of hospitality management
28
(
2009
)
4
,
pp. 529-539
Persistent link: https://www.econbiz.de/10003875721
Saved in:
3
A branding model for web search engines
Zhang, Lu
;
Jansen, Bernard J.
;
Mattila, Anna S.
- In:
International journal of internet marketing and …
7
(
2012
)
3
,
pp. 195-216
Persistent link: https://www.econbiz.de/10009576341
Saved in:
4
Examining the role of wine brand love on brand loyalty : a multi-country comparison
Drennan, Judy
;
Bianchi, Constanza
;
Cacho-Elizondo, Silvia
; …
- In:
International journal of hospitality management
49
(
2015
),
pp. 47-55
Persistent link: https://www.econbiz.de/10011377622
Saved in:
5
Exploring customer equity and the role of service experience in the casino service encounter
Wong, IpKin Anthony
- In:
International journal of hospitality management
32
(
2013
),
pp. 91-101
Persistent link: https://www.econbiz.de/10009717665
Saved in:
6
Personality, satisfaction, image, ambience, and loyalty : testing their relationships in the hotel industry
Jani, Dev
;
Han, Heesup
- In:
International journal of hospitality management
37
(
2014
),
pp. 11-20
Persistent link: https://www.econbiz.de/10010354251
Saved in:
7
Enhancing consumer-brand relationships on restaurant Facebook fan pages : maximizing consumer benefits and increasing active participation
Kang, Juhee
;
Tang, Liang
;
Fiore, Ann Marie
- In:
International journal of hospitality management
36
(
2014
),
pp. 145-155
Persistent link: https://www.econbiz.de/10010239303
Saved in:
8
Embracing or fighting the urge : a multilevel investigation on casino service, branding and impulsive gambling
Prentice, Catherine
;
Wong, IpKin Anthony
- In:
International journal of hospitality management
56
(
2016
),
pp. 109-118
Persistent link: https://www.econbiz.de/10011521730
Saved in:
9
The impact of eco-friendly practices on green image and customer attitudes : an investigation in a café setting
Jeong, EunHa
;
Jang, Soocheong
;
Day, Jonathon
;
Ha, Sejin
- In:
International journal of hospitality management
41
(
2014
),
pp. 10-20
Persistent link: https://www.econbiz.de/10010403148
Saved in:
10
Understanding service experience and its impact on brand image in hospitality sector
Manhas, Parikshat Singh
;
Tukamushaba, Eddy Kurobuza
- In:
International journal of hospitality management
45
(
2015
),
pp. 77-87
Persistent link: https://www.econbiz.de/10010503888
Saved in:
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