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Does offline market share drive online loyalty? : double jeopardy phenomenon in the context of print magazines and magazine websites
Tarkiainen, Anassi; Ellonen, Hanna-Kaisa - In: International journal of internet marketing and … 9 (2015) 3, pp. 254-266
Persistent link: https://www.econbiz.de/10011498043
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Guarding privacy on the internet : privacy policy, government regulations and technology solutions
Bhasin, Madan Lal - In: International journal of internet marketing and … 4 (2007/08) 2/3, pp. 213-240
Persistent link: https://www.econbiz.de/10003651627
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Search engine loyalty : considering the commitment-loyalty link from a hedonic versus utilitarian perspective
Garnier, Marion - In: International journal of internet marketing and … 5 (2009) 1, pp. 43-73
Persistent link: https://www.econbiz.de/10003812635
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Investigating customer click through behaviour with integrated sponsored and nonsponsored results
Jansen, Bernard J.; Spink, Amanda - In: International journal of internet marketing and … 5 (2009) 1, pp. 74-94
Persistent link: https://www.econbiz.de/10003812637
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Need for cognition : understanding the influence of individual differences on virtual product experiences
Daugherty, Terry - In: International journal of internet marketing and … 5 (2009) 4, pp. 272-286
Persistent link: https://www.econbiz.de/10003896316
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Special issue: Experimental Research in e-Marketing
Fortin, David R. (contributor) - 2009
Persistent link: https://www.econbiz.de/10003896342
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Anti-branding on the internet
Krishnamurthy, Sandeep; Kucuk, S. Umit - In: Journal of business research : JBR 62 (2009) 11, pp. 1119-1126
Persistent link: https://www.econbiz.de/10003897391
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Detours and frolics on the Internet : employer liability and management control of cybertorts
Aalberts, Robert J.; Hames, David S.; Thistle, Paul D. - In: Journal of business research : JBR 62 (2009) 12, pp. 1335-1341
Persistent link: https://www.econbiz.de/10003900788
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Beyond gender differences: self-concept orientation and relationship-building applications on the Internet
Hupfer, Maureen E.; Detlor, Brian - In: Journal of business research : JBR 60 (2007) 6, pp. 613-619
Persistent link: https://www.econbiz.de/10003487036
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Culture and web communications
Baack, Daniel W.; Singh, Nitish - In: Journal of business research : JBR 60 (2007) 3, pp. 181-188
Persistent link: https://www.econbiz.de/10003428808