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Generation-C : creative consumers in a world of intellectual property rights
Kietzmann, Jan H.; Angell, Ian O. - In: International journal of technology marketing : IJTMkt 9 (2014) 1, pp. 86-98
Persistent link: https://www.econbiz.de/10010399459
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Managing the lifecycle of online innovation contests : a case study on an innovation intermediary's approach
Hallerstede, Stefan H.; Bullinger-Hoffmann, Angelika C. - In: International journal of technology marketing : IJTMkt 9 (2014) 2, pp. 125-142
Persistent link: https://www.econbiz.de/10010404556
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How to co-create local food products with consumers?
Antikainen, Maria; Niemelä, Marketta - In: International journal of technology marketing : IJTMkt 12 (2017) 1, pp. 71-89
Persistent link: https://www.econbiz.de/10011738641
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A review and analysis of literature on netnography research
Bartl, Michael; Kannan, Vijai Kumar; Stockinger, Hanna - In: International journal of technology marketing : IJTMkt 11 (2016) 2, pp. 165-196
Persistent link: https://www.econbiz.de/10011542615
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On becoming creative consumers - user roles in living labs networks
Leminen, Seppo; Westerlund, Mika; Nyström, Anna-Greta - In: International journal of technology marketing : IJTMkt 9 (2014) 1, pp. 33-52
Persistent link: https://www.econbiz.de/10010398832
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External technology commercialisation and markets for technology in Russian manufacturing industry
Torvinen, Pekka; Väätänen, Juha - In: International journal of technology marketing : IJTMkt 10 (2015) 1, pp. 4-24
Persistent link: https://www.econbiz.de/10011309222
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Technology versus product innovations : are they like apples and oranges ? ; a comparative study on commercialisation
Simula, Henri; Valiauga, Povilas; Lehtimäki, Tuula - In: International journal of technology marketing : IJTMkt 10 (2015) 1, pp. 25-46
Persistent link: https://www.econbiz.de/10011309221
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Knowledge sourcing from customers in new financial service development
De Smet, Dieter; Mention, Anne-Laure; Torkkeli, Marko - In: International journal of technology marketing : IJTMkt 11 (2016) 2, pp. 197-217
Persistent link: https://www.econbiz.de/10011542628
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The relationship between innovation and internationalisation in a turbulent environment
Podmetina, Daria; Volchek, Daria; Smirnova, Maria - In: International journal of technology marketing : IJTMkt 10 (2015) 3, pp. 326-341
Persistent link: https://www.econbiz.de/10011478431
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How to bring innovation into a conservative market?
Sedysheva, Maritana - In: International journal of technology marketing : IJTMkt 11 (2016) 1, pp. 39-54
Persistent link: https://www.econbiz.de/10011478620