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Market segmentation strategies can be used to overcome <scp>COVID</scp> ‐19 vaccine hesitancy and other health crises
Meng, Matthew D.
;
Olsen, Mitchell C.
- In:
Journal of Consumer Affairs
56
(
2021
)
2
,
pp. 957-968
Persistent link: https://www.econbiz.de/10012810249
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Mitigating the detrimental effect of skeuomorphism on gambling behavior
Meng, Matthew D.
;
Leary, R. Bret
- In:
Journal of Consumer Affairs
56
(
2021
)
2
,
pp. 969-981
Persistent link: https://www.econbiz.de/10012810255
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