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Beziehungsmarketing
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Babin, Barry J.
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Journal of business research : JBR
The journal of product & brand management
6
Journal of retailing and consumer services
2
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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ECONIS (ZBW)
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How quality, value, image, and satisfaction create loyalty at a Chinese telecom
Lai, Fujun
;
Griffin, Mitch
;
Babin, Barry J.
- In:
Journal of business research : JBR
62
(
2009
)
10
,
pp. 980-986
Persistent link: https://www.econbiz.de/10003887607
Saved in:
2
Development of new empirical insights in consumer-retailer relationships within online and offline retail environments : introduction to the special issue
Ortinau, David J.
;
Babin, Barry J.
;
Chebat, Jean-Charles
- In:
Journal of business research : JBR
66
(
2013
)
7
,
pp. 795-800
Persistent link: https://www.econbiz.de/10009756919
Saved in:
3
Customer responses to service providers' touch : a meta-analysis
Saleh, Amin
;
Zmich, Louis J.
;
Babin, Barry J.
;
Darrat, …
- In:
Journal of business research : JBR
166
(
2023
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014380328
Saved in:
4
Examining the impact of salesperson orientation on creative selling, passive deviance, and organizational outcomes
Locander, David A.
;
Darrat, Mahmoud A.
;
Babin, Barry J.
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-14
Persistent link: https://www.econbiz.de/10013468966
Saved in:
5
Effective messaging strategies to increase brand love for sociopolitical activist brands
Ahmad, Fayez
;
Guzman, Francisco
;
Kidwell, Blair
- In:
Journal of business research : JBR
151
(
2022
),
pp. 609-622
Persistent link: https://www.econbiz.de/10013459949
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6
The Ian's pizza tribe : reconceptualizing cross-cultural research in the digital age
Henderson, Geraldine Rosa
;
Guzman, Francisco
;
Huff, …
- In:
Journal of business research : JBR
66
(
2013
)
3
,
pp. 283-287
Persistent link: https://www.econbiz.de/10009720344
Saved in:
7
Special section: Reconceptualizing cross-cultural research in the digital age
Guzman, Francisco
(
contributor
);
Huff, Lenard C.
(
contributor
)
- In:
Journal of business research : JBR
66
(
2013
)
3
,
pp. 283-396
Persistent link: https://www.econbiz.de/10009720348
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