Narrow search
Showing 1 - 10 of 105
Cover Image
Amount off versus percentage off : when does it matter?
González, Eva M.; Esteva, Eduardo; Roggeveen, Anne L.; … - In: Journal of business research : JBR 69 (2016) 3, pp. 1022-1027
Persistent link: https://www.econbiz.de/10011440072
Cover Image
How fitting! The influence of fence-context fit on price discrimination fairness
Kuo, Andrew; Rice, Dan Hamilton; Fennell, Patrick; … - In: Journal of business research : JBR 69 (2016) 8, pp. 2634-2640
Persistent link: https://www.econbiz.de/10011506178
Cover Image
The effectiveness of life-cycle pricing for consumer durables
Grimmer, Martin; Miles, Morgan P.; Polonsky, Michael J.; … - In: Journal of business research : JBR 68 (2015) 7, pp. 1602-1606
Persistent link: https://www.econbiz.de/10011298893
Cover Image
Value-based pricing in competitive situations with the help of multi-product price response maps
Dost, Florian; Geiger, Ingmar - In: Journal of business research : JBR 76 (2017), pp. 219-236
Persistent link: https://www.econbiz.de/10011713628
Cover Image
When and how should retailers rationalize the size and duration of price discounts?
Weathers, Danny; Swain, Scott D.; Makienko, Igor - In: Journal of business research : JBR 68 (2015) 12, pp. 2610-2618
Persistent link: https://www.econbiz.de/10011399623
Cover Image
Purchasing professionals and the flat-rate bias : effects of price premiums, past usage, and relational ties on price plan choice
Kienzler, Mario; Kowalkowski, Christian; Kindström, Daniel - In: Journal of business research : JBR 132 (2021), pp. 403-415
Persistent link: https://www.econbiz.de/10012581626
Cover Image
Pricing strategies under markets with time gap between purchase and consumption
Seo, Kyowon; Go, Sarang; Kim, Byungdo - In: Journal of business research : JBR 120 (2020), pp. 312-320
Persistent link: https://www.econbiz.de/10012417133
Cover Image
Disproportionate redemption discounting : mental accounting of discounted credit
Cheng, Andong; Baskin, Ernest - In: Journal of business research : JBR 128 (2021), pp. 156-163
Persistent link: https://www.econbiz.de/10012494449
Cover Image
Contextual differences in the moderating effects of price consciousness and social desirability in pay-what-you-want (PWYW) pricing
Rabbanee, Fazlul K.; Roy, Rajat; Sharma, Piyush - In: Journal of business research : JBR 141 (2022), pp. 13-25
Persistent link: https://www.econbiz.de/10013168029
Cover Image
A temporal construal theory explanation of the price-quality relationship in online dynamic pricing
Guizzardi, Andrea; Mariani, Marcello M.; Stacchini, Annalisa - In: Journal of business research : JBR 146 (2022), pp. 32-44
Persistent link: https://www.econbiz.de/10013271370